Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
How do I grow my business on social media?
What’s the best type of content to post on Instagram, YouTube and LinkedIn?
How frequently do I post on social media and how do I even know if what I’m doing is working?
Welcome to "Stop The Scroll” a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online.
Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency.
Heidi shares all the best tips to help you show up online confidently with tips such as what really goes into a content strategy and how to stop overthinking your content.
Heidi’s strategies have helped her and her clients build six-figure businesses over her 15-plus years in the marketing industry, working with brands of all sizes to accomplish their business goals online. Ready to thrive? Tune in!
This podcast will answer questions like
- What are the pros and cons of social media in business?
- How do I start social media marketing?
- What are essential strategies for Effective Social Media Marketing
- What are some Top Social Media Trends to Shape Your Strategy
- What are social listening tools and how do I use them to understand my audience?
- Exploring the Advantages of Social Media for Businesses
- How can you Leverage the Many Benefits of Social Media for Business Growth
- Storytelling Techniques That Captivate Social Media Users
- The Art of Storytelling in Marketing
- Creative Social Media Content Ideas to Refresh Your Feed
Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online
Proven Marketing Strategies to Attract More Local Customers
Running a local business means your marketing needs to do more than just “look good” online. It has to bring real people through the door.
In this episode of Stop the Scroll, we’re sharing strategies that actually work for small, local businesses that want to stand out in their communities, connect with the right audience, and turn online followers into loyal, in-person customers.
Whether you’re a boutique owner, a coffee shop, a service-based business, or a nonprofit, you’ll learn how to make your marketing hyper-local, memorable, and measurable. These are the same tactics we use with clients to help them get found, get seen, and get chosen…without wasting time on strategies that don’t move the needle.
Episode Highlights:
- How to boost visibility with location tags, hyper-local hashtags, and UGC
- The power of local partnerships, events, and community involvement
- Simple profile tweaks that improve local SEO and conversions
- Low-budget ad strategies that reach the right people nearby
- Offline marketing ideas that actually get noticed (and remembered)
- How to measure if your local marketing is delivering results
Resources & Mentions:
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Connect with me:
Website - https://www.heidijschmidt.com/
Instagram - https://www.instagram.com/HeidiSchmidtCreative
Facebook - https://www.facebook.com/HeidiSchmidtCreative/
LinkedIn - https://www.linkedin.com/in/legallyheidi/
Email - Heidi@heidijschmidt.com