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Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow
Getting to the Bottom Line is the podcast for business owners who are done guessing at their numbers. Each episode covers the topics that actually move the needle: cash flow, bookkeeping, revenue, profit margins, budgeting, financial clarity, and making smarter decisions with the money your business generates. Whether you use QuickBooks Online or Zoho Books, whether you do your own bookkeeping or work with a team, this podcast meets you where you are.
Stephanie Smith and her husband, Kris, are bookkeepers and outsourced CFOs running New Light Financial Solutions together as a team. Together, they help small business owners get their books in order, understand what their numbers are telling them, and build a path toward the goals that actually matter. Stephanie & Kris are QuickBooks Online ProAdvisors and Zoho Finance Partners. They work with business owners across the country on everything from DIY bookkeeping support to done-for-you monthly bookkeeping and full CFO advisory services.
If you're a business owner who's tired of feeling behind on your finances, not sure if your business is actually profitable, or just looking for someone who can explain this stuff in plain English, this is your podcast. Subscribe so you never miss an episode, and join the Financial Navigator newsletter at newlightfs.com/newsletter for monthly insights delivered straight to your inbox.
Q: How do I understand my business cash flow?
A: Getting to the Bottom Line covers cash flow basics, common mistakes, and practical strategies for keeping more money in your business.
Q: What is the difference between bookkeeping and CFO services?
A: Bookkeeping keeps your records accurate. CFO advisory helps you use those records to make better decisions and grow. Stephanie explains both in plain English on the show.
Q: What's the difference between revenue and profit?
A: Revenue is what comes in. Profit is what's left after expenses. Getting to the Bottom Line breaks down concepts like this in every episode so they actually make sense.
Q: How do I use Zoho Books for my small business?
A: Stephanie is a Zoho Finance Partner and covers Zoho Books tutorials, tips, and walkthroughs across her YouTube channel.
Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow
Latest Episodes
What's Driving Your Profit... and What's Draining It? with Stephanie Smith
When you want more profit in your business, what's the first thing you think of? For most business owners, it's "I need to sell more."Selling more can help. But it's one lever out of many.In this solo episode of Getting to the Bot...
Cash Flow Confessions: “I Had 60 Days to Raise Over $300k” with Jullion Cooper
Here's the thing about real estate investing: most people imagine you save up, buy local, and watch the property yourself.Jullion Cooper did none of that. He built a six-property portfolio from overseas. He's only seen one of them in per...
Before You Spend a Dollar on Ads, Run the Numbers with Jeremy Yang
Ever handed money to someone to run ads for your business and had nothing to show for it?You're in good company. A lot of small business owners spend five or ten thousand dollars on paid ads, watch it disappear, and walk away wondering w...
Cash Flow Confessions: "My Biggest Revenue Line Wasn't My Most Profitable" with Derek Fredrickson
What if the biggest part of your business... the one bringing in the most revenue... turns out to be one of the least profitable?That's the money moment Derek Fredrickson, founder and CEO of The COO Solution, is working through right no...
Before You Hire, Buy, or Spend... Ask This First with Stephanie Smith
You're staring at a decision. Hire another person. Buy the truck. Pour more money into ads. And two questions start circling in your head... "Can I afford this?" and "Is now the right time?"Those are good questions. But most business own...
