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Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow
Getting to the Bottom Line is the podcast for business owners who are done guessing at their numbers. Each episode covers the topics that actually move the needle: cash flow, bookkeeping, revenue, profit margins, budgeting, financial clarity, and making smarter decisions with the money your business generates. Whether you use QuickBooks Online or Zoho Books, whether you do your own bookkeeping or work with a team, this podcast meets you where you are.
Stephanie Smith and her husband, Kris, are bookkeepers and outsourced CFOs running New Light Financial Solutions together as a team. Together, they help small business owners get their books in order, understand what their numbers are telling them, and build a path toward the goals that actually matter. Stephanie & Kris are QuickBooks Online ProAdvisors and Zoho Finance Partners. They work with business owners across the country on everything from DIY bookkeeping support to done-for-you monthly bookkeeping and full CFO advisory services.
If you're a business owner who's tired of feeling behind on your finances, not sure if your business is actually profitable, or just looking for someone who can explain this stuff in plain English, this is your podcast. Subscribe so you never miss an episode, and join the Financial Navigator newsletter at newlightfs.com/newsletter for monthly insights delivered straight to your inbox.
Q: How do I understand my business cash flow?
A: Getting to the Bottom Line covers cash flow basics, common mistakes, and practical strategies for keeping more money in your business.
Q: What is the difference between bookkeeping and CFO services?
A: Bookkeeping keeps your records accurate. CFO advisory helps you use those records to make better decisions and grow. Stephanie explains both in plain English on the show.
Q: What's the difference between revenue and profit?
A: Revenue is what comes in. Profit is what's left after expenses. Getting to the Bottom Line breaks down concepts like this in every episode so they actually make sense.
Q: How do I use Zoho Books for my small business?
A: Stephanie is a Zoho Finance Partner and covers Zoho Books tutorials, tips, and walkthroughs across her YouTube channel.
Episodes
58 episodes
Cash Flow Confessions: "I Was Running My Business on Personal Credit Cards" with Antwon Person
Most new business owners start the same way: funding the business out of their own pocket, putting expenses on personal credit cards, and figuring out the rest as they go. What they don't realize is that every dollar spent on a personal card is...
We Meet You Where You Are: The Story Behind New Light Financial Solutions
Running a business is hard. Understanding your finances on top of that? That's where a lot of business owners hit a wall.In this episode of Getting to the Bottom Line, Stephanie sits down with her husband and business partner Kris to ta...
Cash Flow Confessions: "Our Biggest Client Went Bankrupt" with Rachel Minion
What happens when your biggest clients stop paying you... and then go out of business altogether?In this episode of Cash Flow Confessions, Stephanie talks with Rachel Minion, founder of Rockstar and Moon, about the financial collapse tha...
Can AI Double Your Revenue? One Business Did It. with Hunter Jensen
What would it mean for your business if you could double your output without hiring a single new person?In this episode of Getting to the Bottom Line, Stephanie sits down with Hunter Jensen, founder and CEO of Barefoot Solutions and Bare...
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Cash Flow Confessions: "We Got Cocky and Almost Lost Everything" with Alan Lazaros
What happens when four years of incredible growth convinces you that nothing can touch you?In this episode of Cash Flow Confessions, Stephanie talks with Alan Lazaros, CEO and founder of Next Level University, about the financial scare t...
Your Numbers Are Talking... Are You Listening? with New Light Financial Solutions
Most business owners only look at their numbers once a year. Usually at tax time. They hand everything over to their CPA, find out if they owe money or they're getting a refund, and then tuck it all away until the next year.But your fin...
Cash Flow Confessions: "I Had Great Retention But an Empty Pipeline" with Scott Maderer
What happens when your clients love you, your retention is solid, and your close rate is strong... but there just aren't enough people in the pipeline?In this episode of Cash Flow Confessions, Stephanie sits down with Scott Maderer, stew...
The Expenses You're Overpaying (And How to Fix Them) with Kathryn Rowell
What if you could save thousands every year just by renegotiating the contracts you already have?In this episode of Getting to the Bottom Line, Stephanie sits down with Kathryn Rowell, a cost optimization consultant with over 36 years o...
Cash Flow Confessions: "I Couldn't Make Payroll" with Dennis Meador
What do you do when it's Thursday night, payroll hits Friday morning, and the money just isn't there?In this episode of Cash Flow Confessions, Stephanie sits down with Dennis "DM" Meador, founder of the Legal Podcast Network, who shares...
Why Your Customers Aren't Buying (And What to Do About It) with Kristin Zhivago
You might be spending thousands on marketing and still leaving money on the table, not because your product isn't good, but because you're talking to people you don't really know.In this episode, Stephanie sits down with Kristin Zhivago...
Cash Flow Confessions: "I Was Afraid to Make Money" with Renee Hastings
What if the biggest thing holding your business back… is your relationship with money?In this powerful Cash Flow Confession, Renee Hastings shares a deeply personal journey of confronting a hidden poverty mindset that was limiting her ab...
How Executive Dysfunction Is Quietly Costing You Revenue with Avy Schondorf
What if the biggest thing holding your business back… isn’t your strategy, but your assumptions?In this episode of Getting to the Bottom Line, Stephanie Smith sits down with entrepreneur and neurodivergent business advocate Avy ...
Cash Flow Confessions: "I Wasted Thousands on Leads" with Billy Sammons
Many entrepreneurs believe the only way to grow their business is by purchasing expensive leads. But what if the real growth strategy was already sitting in your own community?In this episode of Cash Flow Confessions on Getting to the B...
Hidden Bookkeeping Mistakes Costing You Profit with New Light Financial Solutions
Are your financial reports giving you the full picture, or hiding costly mistakes?In this episode of Getting to the Bottom Line, host Stephanie Smith of New Light Financial Solutions is joined by her husband and business partner, ...
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Cash Flow Confessions: "I Made $1M in Revenue and Still Couldn’t Pay My Mortgage" with Leanne Ozaine
What happens when your business crosses $1 million in revenue… but you can’t afford your mortgage?In this powerful Cash Flow Confessions episode of Getting to the Bottom Line, host Stephanie Smith sits down with profitability expert Lea...
Why Successful Founders Stop Doing Everything Themselves with Renee Hastings
What if the fastest way to grow your revenue, profit, and cash flow wasn’t working harder, but letting go?In this episode of Getting to the Bottom Line, host Stephanie Smith, owner of New Light Financial Solutions, sits down with Renee ...
Cash Flow Confessions: "I Watched My Business Bleed Cash" with Ian Noble
In this eye-opening Cash Flow Confessions segment of Getting to the Bottom Line, host Stephanie Smith sits down with Ian Noble, former dry cleaning business owner turned passive real estate investment strategist, for a candid conversation about...
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Why Your Business Is Profitable But Broke with New Light Financial Solutions
If you feel like your business is profitable on paper but your bank account says otherwise, you’re not alone, and this episode is for you. In this powerful conversation, Stephanie and Kris Smith from New Light Financial Solutions unpack the rea...
Cash Flow Confessions: "I Thought My Business Would Be Worth More" with Wes Towers
In this eye-opening episode of Cash Flow Confessions on Getting to the Bottom Line, host Stephanie Smith sits down with Wes Towers, founder of Uplift360, a digital agency specializing in “Search Everywhere Optimization” for the trades and const...
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Recover Revenue Hiding in Plain Site by Fixing Your Broken Sales Calls with Jonny Holsten
In this episode of Getting to the Bottom Line, host Stephanie Smith sits down with sales expert Jonny Holsten, founder of Bridge Selling, to unpack how business owners and sales leaders can dramatically improve their conversion rates without sp...
Cash Flow Confessions: "I Have Way Too Many Subscriptions" with Kate Gilbert
Welcome to the first episode of Cash Flow Confessions, a new segment on Getting to the Bottom Line with your host, outsourced CFO Stephanie Smith. In this real-talk mini-series, we spotlight raw and relatable financial challenges that business ...
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Plan Your Profit for the New Year with Stephanie Smith
Start 2026 with purpose, clarity, and a solid plan for your business success. In this solo kickoff episode of Getting to the Bottom Line, host Stephanie Smith, CFO and founder of New Light Financial Solutions, shares her expert process for sett...
How to Unlock Employee Engagement and Drive Profit with Glenn Bostock
In this revealing episode of Getting to the Bottom Line, host Stephanie Smith sits down with entrepreneur Glenn Bostock, a former cabinet‑maker, elevator‑interior innovator, and now a passionate advocate for what he calls “Human Business.” Glen...
How Warm Marketing Builds Real Business Growth with Billy Sammons
In this episode of Getting to the Bottom Line, host Stephanie Smith sits down with Billy Sammons, real estate professional and founder of Live Local Warm Marketing, to talk about the powerful impact of warm marketing on small business growth. T...
6 Cash Flow Drivers Every Owner Should Know with New Light Financial Solutions
Struggling with cash flow in your business—even though you're making sales? In Episode 33 of Getting to the Bottom Line, host Stephanie Smith is joined by co-owner and guest Kris Smith to break down the 6 essential cash flow ...
