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Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow
Getting to the Bottom Line is the podcast for business owners who are done guessing at their numbers. Each episode covers the topics that actually move the needle: cash flow, bookkeeping, revenue, profit margins, budgeting, financial clarity, and making smarter decisions with the money your business generates. Whether you use QuickBooks Online or Zoho Books, whether you do your own bookkeeping or work with a team, this podcast meets you where you are.
Stephanie Smith and her husband, Kris, are bookkeepers and outsourced CFOs running New Light Financial Solutions together as a team. Together, they help small business owners get their books in order, understand what their numbers are telling them, and build a path toward the goals that actually matter. Stephanie & Kris are QuickBooks Online ProAdvisors and Zoho Finance Partners. They work with business owners across the country on everything from DIY bookkeeping support to done-for-you monthly bookkeeping and full CFO advisory services.
If you're a business owner who's tired of feeling behind on your finances, not sure if your business is actually profitable, or just looking for someone who can explain this stuff in plain English, this is your podcast. Subscribe so you never miss an episode, and join the Financial Navigator newsletter at newlightfs.com/newsletter for monthly insights delivered straight to your inbox.
Q: How do I understand my business cash flow?
A: Getting to the Bottom Line covers cash flow basics, common mistakes, and practical strategies for keeping more money in your business.
Q: What is the difference between bookkeeping and CFO services?
A: Bookkeeping keeps your records accurate. CFO advisory helps you use those records to make better decisions and grow. Stephanie explains both in plain English on the show.
Q: What's the difference between revenue and profit?
A: Revenue is what comes in. Profit is what's left after expenses. Getting to the Bottom Line breaks down concepts like this in every episode so they actually make sense.
Q: How do I use Zoho Books for my small business?
A: Stephanie is a Zoho Finance Partner and covers Zoho Books tutorials, tips, and walkthroughs across her YouTube channel.
Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow
Hidden Bookkeeping Mistakes Costing You Profit with New Light Financial Solutions
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Are your financial reports giving you the full picture, or hiding costly mistakes?
In this episode of Getting to the Bottom Line, host Stephanie Smith of New Light Financial Solutions is joined by her husband and business partner, Kris Smith, to unpack the most common bookkeeping cleanup issues they see when working with high-earning entrepreneurs.
If you’ve ever fallen behind on your books, categorized expenses “close enough,” or wondered why your profit doesn’t match your bank balance, this episode is for you.
Stephanie and Kris break down two of the biggest financial clarity killers:
→ Cost of Goods Sold (COGS) being miscategorized
→ Payroll entries recorded incorrectly
When these items aren’t properly structured on your Profit & Loss statement, your margins become distorted, your gross profit is misleading, and your decision-making suffers. You may think you're profitable — but the numbers could be telling a different story.
They explain:
• What cost of goods actually includes (and how to know if it applies to your business)
• Why service businesses often overlook COGS
• How misplacing COGS impacts your gross profit percentage
• Why recording payroll as “net pay” is a major bookkeeping mistake
• The difference between employer vs. employee payroll taxes
• How liabilities from payroll affect your balance sheet
If you want accurate financial reports, clean books, and better business decisions, this conversation will help you understand where clarity begins.
Because at the end of the day, good decisions require good data.
We want to hear from you! Send us a message.
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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/
Sign up for our newsletter for more great tips on how to keep the cash flowing in your business: https://newlightfs.com/newsletter/
Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/rightfit
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Want to be a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow? Send Stephanie Smith a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/newlightfs
Looking to be on more podcasts this year? Check out PodMatch: https://www.joinpodmatch.com/newlightfs
