Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow
Getting to the Bottom Line is the podcast for business owners who are done guessing at their numbers. Each episode covers the topics that actually move the needle: cash flow, bookkeeping, revenue, profit margins, budgeting, financial clarity, and making smarter decisions with the money your business generates. Whether you use QuickBooks Online or Zoho Books, whether you do your own bookkeeping or work with a team, this podcast meets you where you are.
Stephanie Smith and her husband, Kris, are bookkeepers and outsourced CFOs running New Light Financial Solutions together as a team. Together, they help small business owners get their books in order, understand what their numbers are telling them, and build a path toward the goals that actually matter. Stephanie & Kris are QuickBooks Online ProAdvisors and Zoho Finance Partners. They work with business owners across the country on everything from DIY bookkeeping support to done-for-you monthly bookkeeping and full CFO advisory services.
If you're a business owner who's tired of feeling behind on your finances, not sure if your business is actually profitable, or just looking for someone who can explain this stuff in plain English, this is your podcast. Subscribe so you never miss an episode, and join the Financial Navigator newsletter at newlightfs.com/newsletter for monthly insights delivered straight to your inbox.
Q: How do I understand my business cash flow?
A: Getting to the Bottom Line covers cash flow basics, common mistakes, and practical strategies for keeping more money in your business.
Q: What is the difference between bookkeeping and CFO services?
A: Bookkeeping keeps your records accurate. CFO advisory helps you use those records to make better decisions and grow. Stephanie explains both in plain English on the show.
Q: What's the difference between revenue and profit?
A: Revenue is what comes in. Profit is what's left after expenses. Getting to the Bottom Line breaks down concepts like this in every episode so they actually make sense.
Q: How do I use Zoho Books for my small business?
A: Stephanie is a Zoho Finance Partner and covers Zoho Books tutorials, tips, and walkthroughs across her YouTube channel.
Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow
How Executive Dysfunction Is Quietly Costing You Revenue with Avy Schondorf
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What if the biggest thing holding your business back… isn’t your strategy, but your assumptions?
In this episode of Getting to the Bottom Line, Stephanie Smith sits down with entrepreneur and neurodivergent business advocate Avy Schondorf to unpack why so many business owners feel stuck, overwhelmed, and unsure of their next move, and how to fix it.
Avy shares how she accidentally built her company, Alisto, out of necessity after moving to the U.S. in 2020, and how her experience as an ADHD entrepreneur shaped a completely different approach to business growth, one rooted in data, clarity, and zero shame.
Together, they break down why entrepreneurs often invest in the wrong solutions, how “shiny object syndrome” and misdiagnosed problems cost you time and money, and what it actually looks like to make decisions based on real data instead of guesswork.
You’ll also hear a powerful client case study showing how one business owner went from frustration and stalled growth to streamlined systems, automated processes, and increased revenue, simply by identifying the right problem to solve.
If you’ve ever felt like you’re doing “all the things” but still not seeing results, this conversation will give you a new lens, and a better path forward.
👉 Find out more about Avy and her business online: avyhd.com and alistova.com
👉 Book a strategy call with Avy: https://web.alistova.com/booking-strategy-call-with-avy
We want to hear from you! Send us a message.
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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/
Sign up for our newsletter for more great tips on how to keep the cash flowing in your business: https://newlightfs.com/newsletter/
Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/rightfit
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Want to be a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow? Send Stephanie Smith a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/newlightfs
Looking to be on more podcasts this year? Check out PodMatch: https://www.joinpodmatch.com/newlightfs
