Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow
Getting to the Bottom Line is the podcast for business owners who are done guessing at their numbers. Each episode covers the topics that actually move the needle: cash flow, bookkeeping, revenue, profit margins, budgeting, financial clarity, and making smarter decisions with the money your business generates. Whether you use QuickBooks Online or Zoho Books, whether you do your own bookkeeping or work with a team, this podcast meets you where you are.
Stephanie Smith and her husband, Kris, are bookkeepers and outsourced CFOs running New Light Financial Solutions together as a team. Together, they help small business owners get their books in order, understand what their numbers are telling them, and build a path toward the goals that actually matter. Stephanie & Kris are QuickBooks Online ProAdvisors and Zoho Finance Partners. They work with business owners across the country on everything from DIY bookkeeping support to done-for-you monthly bookkeeping and full CFO advisory services.
If you're a business owner who's tired of feeling behind on your finances, not sure if your business is actually profitable, or just looking for someone who can explain this stuff in plain English, this is your podcast. Subscribe so you never miss an episode, and join the Financial Navigator newsletter at newlightfs.com/newsletter for monthly insights delivered straight to your inbox.
Q: How do I understand my business cash flow?
A: Getting to the Bottom Line covers cash flow basics, common mistakes, and practical strategies for keeping more money in your business.
Q: What is the difference between bookkeeping and CFO services?
A: Bookkeeping keeps your records accurate. CFO advisory helps you use those records to make better decisions and grow. Stephanie explains both in plain English on the show.
Q: What's the difference between revenue and profit?
A: Revenue is what comes in. Profit is what's left after expenses. Getting to the Bottom Line breaks down concepts like this in every episode so they actually make sense.
Q: How do I use Zoho Books for my small business?
A: Stephanie is a Zoho Finance Partner and covers Zoho Books tutorials, tips, and walkthroughs across her YouTube channel.
Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow
The Expenses You're Overpaying (And How to Fix Them) with Kathryn Rowell
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What if you could save thousands every year just by renegotiating the contracts you already have?
In this episode of Getting to the Bottom Line, Stephanie sits down with Kathryn Rowell, a cost optimization consultant with over 36 years of experience in budgeting, vendor management, and operational efficiency. Kathryn spent her career in law enforcement managing multi-million dollar budgets and negotiating vendor contracts, and now she brings that same expertise to help business owners keep more of their revenue.
Kathryn walks through her process for identifying hidden savings in everyday business expenses, from credit card processing fees to telecom costs, waste management, and fuel. She shares a real success story where she helped a flooring company save over $70,000 a year in processing fees alone. And she explains why most businesses don't get the best rates when they try to negotiate on their own.
If you've ever felt stuck with a vendor or wondered whether you're overpaying for services you use every day, this episode will open your eyes. You'll learn how small changes to your cost structure can free up real cash flow, improve your profit margins, and give you the financial flexibility to invest back into your people and your business growth.
Connect with Kathryn: kathrynrowellconsulting.com
We want to hear from you! Send us a message.
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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/
Sign up for our newsletter for more great tips on how to keep the cash flowing in your business: https://newlightfs.com/newsletter/
Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/rightfit
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Want to be a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow? Send Stephanie Smith a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/newlightfs
Looking to be on more podcasts this year? Check out PodMatch: https://www.joinpodmatch.com/newlightfs