The Arrow North Show
I'm Will Breen; the host of the Arrow North Show. Over the last decade, I’ve built a thriving agency that helps climate tech companies secure millions of dollars in funding through creative software. In this podcast, I share insights and lessons centered around software sustainability, artificial intelligence, and human-first design. Thank you for listening.
Podcasting since 2024 • 17 episodes
The Arrow North Show
Latest Episodes
From Guesswork To Security: My Data-Driven Product Design Playbook
In a landscape where intuition often reigns supreme, transitioning to a data-driven approach in product design can unlock untapped potential and foster innovation. This playbook delves into the essential strategies and methodologies that empowe...
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Season 1
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Episode 17
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16:05
User Flow Optimization: Simplifying User Journeys To Increase Conversions And Engagement
We review the design of user flow optimization, revealing strategies and insights to streamline users' online interactions with a product. By breaking down the complexity of user journeys, we aim to provide actionable steps that can be implemen...
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Season 1
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Episode 16
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14:19
A/B Testing + Experimentation: Rapidly Design UI To Gather Feedback And Avoid Designing In The Dark
Discover how A/B testing and rapid experimentation form the cornerstone of effective UI design. By swiftly building and iterating interfaces, we gather crucial user feedback from the outset, ensuring that we never design in the dark. Lean into ...
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Season 1
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Episode 15
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10:27
Collecting Real User Research For Product Success, Justifying Design Updates
In this episode, you'll get an exclusive glimpse into our data-driven approach that swiftly empowers startups to turn their ideas into reality. I'll delve into the proven process I've implemented for previous clients and present a completed cas...
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Season 1
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Episode 14
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13:40
How I Helped A Local AgTech Client Design Their HMI From Zero To A $35M Funding Round
I'm proud to have successfully collaborated with an NC client in the AgTech sector, delivering a customized Human/Machine Interface (HMI) that contributed significantly to their recent Series B funding round, which closed at over $35 million. M...
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Season 1
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Episode 13
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12:17
