Word of Mouth Marketing 101

Today I’m sharing a recent talk I gave to a community of women business owners.

Topics I cover are:

• What makes word of mouth marketing so powerful.
• Why we don’t get as many referrals as we expect (when we know we have devoted fans)
• The six steps you need to put into place to open your flow of right-fit referrals
• The reason we don’t pay people to send us referrals (and what to do instead)
• How to take care of ourselves, our hearts and spirits (because word of mouth can take time to produce results)

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