Marketing Root Work Podcast
How creative business owners can connect with their ideal people in ways that feel authentic, fun, and effective.
Marketing Root Work Podcast
The Biggest Marketing Mistake You're Making - And What to Do Instead
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You might think your biggest marketing mistake is that you need to post more on social media. Or perhaps you're worried that you aren't finding enough opportunities to be a podcast guest.
Not to say these aren't marketing issues. They are.
But one of the biggest marketing mistakes I see small business owners make is what they focus their marketing message on. It's the reason people never finish reading your offers and articles.
Hint: the best marketing is a hero's journey and the hero is your client.
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My mission is to change the way small business owners market themselves and it’s very important to me that I reach as many people as possible.