The Expert's Journey: Helping Speakers & Authors Succeed!
The Expert's Journey: How Authors & Speakers Build Profitable Businesses with Books & Marketing
Turn your book into a business-building asset. Learn proven strategies to leverage your expertise, get booked as a speaker, and create multiple income streams beyond the page.
Are you an author, speaker, or expert who wants to use your book as a powerful marketing tool to book speaking gigs, grow your authority, and build a profitable business? This podcast delivers the strategies you need to transform from writer to sought-after thought leader.
Hosted by Brad Hauck (author of AI Powered Profits and international digital marketing expert "Mr Web Marketing") and Dixie Carlton (publisher and author of Start With the Draft), this show provides actionable insights to help experts monetize their knowledge through books, speaking, and smart marketing.
Brad: www.proficlix.com.au
Dixie: www.indieexpertspublishing.com
What You'll Learn:
✅ Book marketing for speakers – Turn your book into a lead generation machine that attracts high-paying speaking opportunities
✅ Author platform building – Create a strong personal brand that positions you as the go-to expert in your industry
✅ How to write a book – Practical strategies to plan, write, and publish books that build authority and credibility
✅ Speaker marketing strategies – Leverage your published work to get booked for conferences, corporate events, and keynotes
✅ AI-powered content creation – Use artificial intelligence to streamline writing, marketing, and audience growth
✅ Thought leadership – Establish yourself as an industry influencer who shapes conversations, not just joins them
✅ Multiple income streams – Create coaching programs, online courses, membership sites, and subscription models from your expertise
✅ Book to business blueprint – Extend your influence beyond book sales into speaking fees, consulting, and digital products
✅ Publishing and self-publishing – Navigate the publishing landscape to maximize your book's business impact
Perfect for:
- Published authors looking to monetize their books beyond sales
- Aspiring authors building their expert platform
- Speakers who want to write books to boost their speaking career
- Experts and consultants ready to establish thought leadership
- Non-fiction authors seeking to turn books into business assets
- Solopreneurs building authority-based businesses
- Conference speakers positioning themselves for higher fees
Each episode features conversations on author success, expert positioning, content marketing, and the intersection of writing, speaking, and entrepreneurship. You'll discover how to use your book as the foundation for a multi-six-figure expert business that generates income through speaking, coaching, digital products, and more.
Whether you're writing your first book or scaling your existing author platform, The Expert's Journey provides the roadmap to transform your expertise into influence and income.
New episodes weekly. Subscribe now and start your journey from author to authority.
The Expert's Journey: Helping Speakers & Authors Succeed!
The Power of Compilation Books | Connect, Lead, Succeed (Conferernce in a Book)
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JOIN US IN CAIRNS, AUSTRALIA (12.3.26)
https://tinyurl.com/cairnsworkshop
In this episode, you’ll hear why compilation (anthology) books can deliver big impact when they’re curated like a conference agenda—multiple experts, one theme, and practical takeaways.
Brad and Dixie discuss the new release “Connect, Lead, Succeed” (book two in the series), featuring insights from 16 international experts and a broader series now totaling 28 authors from 17 countries. You’ll learn what makes their “conference in a book” approach different: authors are selected on merit, content is developed from their best keynote material, and an MC-style narrative ties sessions together so the theme flows.
They cover why authors join anthologies (speed, lower commitment than a full book, credibility through association), what can go wrong with poorly managed projects, and key criteria to evaluate invitations (who’s producing it and their track record, number of contributors and chapter depth, content curation/editing/design standards, and who you’ll be associated with).
They also share how Amazon Author Central can link the book to your author page so your followers are notified at launch, and how collective promotion increases traction.
The episode includes details for an upcoming live event in conjunction with the Global Speakers Summit in Cairns on Thursday, 12 March: “From Pages to Paid Programs: How to Sell Workshops Built from Your Books,” running 2:00–4:30 PM, followed by drinks and networking (venue to be confirmed). You’re invited to grab the book on Amazon.
Check their profiles for links and event updates, plus ways to get support via Indie Experts Publishing and Brad’s Authority Multiplier Mastermind.
The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.
Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.
Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.
Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.
FIND US
Brad Hauck Proficlix.com.au
Dixie Carlton Indieexpertspublishing.com
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