Offer & Positioning Strategy for Expert Entrepreneurs | The OfferMojo Show
Welcome to the OfferMojo™ Show — the place where we optimize your online offers and marketing for maximum sales and scalability.
I’m Lori Young — offer strategist, online marketer, and your behind-the-scenes business bestie.
If you're building a service-based, expert-led business and wondering how to market with integrity, sell your offers without the sleaze, and attract dream clients without burnout — you’re in the right place.
On this show, you’ll find a mix of practical strategy sessions, behind-the-scenes founder reflections, and soulful guest conversations — all designed to help you build and market aligned offers that actually sell.
🎧 We answer questions like:
➝ Why isn’t anyone buying my offer — even though I know it’s powerful?
➝ How do I know if my offer is truly ready to sell?
➝ What’s missing in my pricing, structure, or messaging?
➝ How do I talk about my offer in a way that actually connects?
➝ How do I get more eyes on my offer without burning out or being everywhere at once?
Whether you’re refining an existing offer or creating something brand new, the OfferMojo™ Show will help you craft offers that sell — and feel good doing it.
Because your work matters — and your business should feel good to run.
Offer & Positioning Strategy for Expert Entrepreneurs | The OfferMojo Show
Latest Episodes
Summer Business Strategy: What I’m Actually Doing (Refine and Recline Series)
Last week I closed my laptop at 3:30 in the afternoon, walked outside, and gave myself permission to stop. Not because everything was falling apart. Because something felt off, and I finally stopped long enough to figure out what.In this...
Ditch the PDF: How Interactive Lead Magnets Grow Your Email List Faster
Your lead magnet is doing its job if people actually use it. Most don't.On this guest episode of The Offer Mojo Show, Lori Young is joined by Kylie Kelly, email strategist and founder of Email Marketing School, to talk about why the stat...
The Bridge Offer: Why Buyers Ghost You After Discovery Calls and How to Fix It
You did everything right. They loved your content, showed up to the discovery call, and seemed genuinely interested. And then they disappeared. If this has happened more than once, the problem probably isn't your price, your pitch, or your abil...
Why Online Courses Aren't Dead (They're Just Designed Wrong)
Everyone's saying online courses are dead. Experts are closing their programs, coaches are pivoting to communities, and the internet is full of hot takes about what killed the industry.But what if the problem was never the format?...
How AI Search Is Sending Me Pre-Sold Leads (And What I Think Is Behind It)
My last ten leads all came from AI search. Not social media, not referrals. They typed a question into ChatGPT or Perplexity or Google's AI, and my name came up. And about eight out of ten of them closed.Honestly? I didn't see it coming....