OfferMojo™ Show | Online Marketing Strategies for Coaching and Expert Led Businesses
Welcome to the OfferMojo™ Show — the place where we optimize your online offers and marketing for maximum sales and scalability.
I’m Lori Young — offer strategist, online marketer, and your behind-the-scenes business bestie.
If you're building a coaching or expert-led business and wondering how to market with integrity, sell your offers without the sleaze, and attract dream clients without burnout — you’re in the right place.
On this show, you’ll find a mix of practical strategy sessions, behind-the-scenes founder reflections, and soulful guest conversations — all designed to help you build and market aligned offers that actually sell.
🎧 We answer questions like:
➝ Why isn’t anyone buying my offer — even though I know it’s powerful?
➝ How do I know if my offer is truly ready to sell?
➝ What’s missing in my pricing, structure, or messaging?
➝ How do I talk about my offer in a way that actually connects?
➝ How do I get more eyes on my offer without burning out or being everywhere at once?
Whether you’re refining an existing offer or creating something brand new, the OfferMojo™ Show will help you craft offers that sell — and feel good doing it.
Because your work matters — and your business should feel good to run.
OfferMojo™ Show | Online Marketing Strategies for Coaching and Expert Led Businesses
The Psychology of Color in Wellness Branding
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Did you know that up to 90% of snap judgments about brands are based on color alone?
Okay, I kinda made that up. Maybe.
But there’s a reason why some wellness brands feel like kindred spirits (Anne of Green Gables, anyone?) while others…not so much.
In the wellness industry, your color palette isn't just about looking pretty—it’s about creating an emotional connection. Whether you're building trust, inspiring calm, or sparking joy, your colors have a lot to say.
In this podcast, we’re unpacking:
🎨 How top wellness brands use color to resonate–with examples from Headspace and Aesop.
✨ The emotions different colors evoke—and how to choose wisely.
🛠️ Practical tips to build a cohesive, unforgettable palette.
By understanding the psychology of color and applying it thoughtfully, you can create a brand that not only stands out but also resonates deeply with your audience. So, go ahead and paint the perfect picture—your wellness brand deserves it.
Want to test your offer for market readiness?
Grab our free Offer Confidence Toolkit - an AI powered tool plus downloadable PDF checklist that walks you through 10 questions to ensure your offer is aligned, marketable and ready to sell. This toolkit helps you spot what's working and what's not, and gives you a short action plan you can execute on right away.
Link to toolkit: https://www.onamissionbrands.com/offer-checklist
Ready to craft an aligned and profitable offer ecosystem you and your clients feel excited about? The DIY AI-Powered OfferMojo Squad will help you do that in just 30 days.
Join here: https://www.onamissionbrands.com/offermojo-squad
To learn more about how I can support your growth, visit www.onamissionbrands.com.
Follow me on LinkedIn: https://www.linkedin.com/in/onamissionbrands
Follow me on Instagram: https://www.instagram.com/offer_magician/