OfferMojo™ Show | Soulful Marketing Strategies for Coaches & Healers

Membership Models for Coaches and Experts: How to Know If a Community Offer Is Right for You

Lori Young | Offer Strategist and Holistic Business Coach

About a year ago, I started exploring the idea of launching a membership in my coaching business. On paper, it looked perfect—community, recurring income, impact at scale. But after months of research, reflection, and real-world testing inside paid communities, I realized something important: not every offer model fits every coach.

In this episode, I’m sharing the lessons I learned from both ends of the spectrum—a 2,700-member “entrepreneurial mill” and a small, heart-centered community that actually felt like home. You’ll discover what really makes memberships thrive, where hosts often go wrong, and how to know if this model aligns with your energy and business.

If you’ve ever wondered whether to launch a membership—or simply want clarity on what will work for you—this episode will help you find your fit.

🎧 Listen now, then join me inside The Offer Confidence Lab to get personalized clarity on your next aligned offer. https://www.onamissionbrands.com/offer-confidence-lab 



Want to test your offer for market readiness?

Grab our free Offer Confidence Toolkit - an AI powered tool plus downloadable PDF checklist that walks you through 10 questions to ensure your offer is aligned, marketable and ready to sell. This toolkit helps you spot what's working and what's not, and gives you a short action plan you can execute on right away.

Link to toolkit: https://www.onamissionbrands.com/offer-checklist

Ready to craft an aligned and profitable offer you and your clients feel excited about? The Aligned Offer Accelerator will help you do that in just 30 days.

Join here: https://www.onamissionbrands.com/aligned-offer-accelerator

To learn more about how I can support your growth, visit www.onamissionbrands.com.

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