Chiropractic Perfect P&L: Data-Driven Profitability Strategies

The Spizz Session podcast features Twisty interviewing Dr. Josiah Fitzsimmons, founder of Lucro, a bookkeeping platform for chiropractors. They discuss how chiropractors can use financial data, specifically the Profit and Loss statement (P&L), to improve their business. Dr. Fitzsimmons argues that chiropractors should focus on total profitability rather than profit margin, and that understanding and acting on financial data is key to scaling their business. He advocates for consistent monitoring of financial data and strategic reinvestment into areas like team and marketing. The discussion emphasizes the importance of having a financial game plan and understanding key performance indicators to achieve financial freedom. Lucro aims to provide the data and insights needed for chiropractors to make informed decisions and improve their practices.