
Twisty & The Spizz (For Growth Focused Chiropractors and CA's)
The Spizz Newsletter Companion Podcast for Growth Focused Chiropractors
Episodes
52 episodes
The SuperZweig Signal for Chiropractors
The source, from "Twisted Thots," discusses the concept of the SuperZweig, a rare and historically significant market signal indicating strong future gains, despite current economic uncertainties. It draws a parallel between this cont...
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4:34

π₯ The Devil You Need: Igniting Purpose Through Adversity
These resources from "Twisty" offer a fiery, unconventional guide to reigniting one's drive, particularly for those in chiropractic. The "SPIZZ Easter Email" serves as an initial call to action, urging readers to overcome feelings of...
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13:59

Grow Up, Don't Just Show Up: Evolution in Business
This source from "Twisted Thots" argues that simply "showing up" is insufficient for true growth in entrepreneurship and business. The author, the #1 Growth Coordinator in Chiropractic, contends that consistent presence without evolution leads ...
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10:49

How to Become a Legend (in 24 Hours or Less) - Twisted Thots Chat π Say Yes: Becoming a Legend in Motion
This blog post from a chiropractic growth coordinator uses two anecdotes to illustrate a central idea. The first story recounts how Dillon, labeled a "yo-yo master" by his daughter despite minimal past experience, agreed to...
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9:31

π Beyond Demographics: Chiropractic Growth Strategies
The provided text is a blog post from a chiropractic growth coordinator challenging the notion of an overly specific "ideal client." The author argues that chiropractors may be overlooking reliable patients by fixating on affluent dem...
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3:42

π Chiropractor Growth: The 5 Stages to Market Leadership
This article from Twisted Thots outlines a five-stage growth model for chiropractors aspiring to market leadership. It describes the progression from the initial "Spark" phase, focused on basic visibility, through "Builder" with syste...
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9:59

π₯ Raw and Real: Connecting Authentically with Chiropractic Patients
The provided text advocates for chiropractors to move beyond traditional clinical interactions. It encourages a more authentic and "raw" approach by acknowledging that both doctors and patients are imperfect individuals. The autho...
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4:28

π Chiropractic: Redefining Patient Value Beyond Traditional Metrics
A chiropractic industry thought leader suggests a shift in how chiropractors measure patient retention and success. The author argues that traditional metrics like Patient Visit Average (PVA) and pre-paid care plans are outdated in today...
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13:14

πΈ Generosity: The Unforgettable Growth Strategy
This source from Twisted Thots, a blog by a chiropractic growth coordinator, argues that generosity acts as a powerful business strategy and a form of marketing. The author shares a personal anecdote about frequently paying for...
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4:22

Twisted Thots: Broke Dick Club π
Momentum, Control, and a Saturday Morning MishapThis source humorously recounts a personal anecdote of a painful sexual mishap to illustrate the dangers of uncontrolled momentum, drawing parallels to busine...
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12:24

Trump, Zelensky, and Chiropractic Growth
"The Spizz Newsletter" uses Donald Trump's negotiation tactics as a model for chiropractors seeking growth. The newsletter contrasts Trump's strategies with what it considers the failures of Zelensky's approach. It suggests chiropract...
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8:18

β€οΈ Promote Yourself by Promoting Others: A Chiropractic Content Strategy
Twisty's resources emphasize the importance of community engagement through content that promotes local businesses and individuals. The "Community Content Guide" offers a cheat sheet of ideas, including features, giveaways, and shoutouts...
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12:31

Steal This Marketing Idea: CloseforChiro
The Spizz breaks down The genius behind this CloseForChiro (C4C) ad lies in its reverse psychology and satireβit turns a negative review-style post into a compelling marketing hook.Flip the script, mock ske...
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29:26

π‘ The Spizz: 42 Lessons in 42 Years
"The Spizz - from Twisty" presents a compilation of 42 life and business lessons written by Twisty, a growth coordinator for chiropractors, on the occasion of his 42nd birthday. These lessons offer unconventional wisdom spanning t...
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13:17

The Power of One More and Programmatic Ads for Chiropractors
This piece, written by "Twisty," reflects on the Buffalo Bills' loss and its connection to business principles. It uses the recurring theme of the Bills always getting "next year" to transition into the idea that success, in both sports ...
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4:57

The Most Dangerous Place for Chiropractors
The provided text explores the idea that mediocrity is a greater threat than outright failure. It posits that those who achieve "MEH-Success" risk complacency and abandoning their potential for comfort. The author argues that complete...
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4:45

π‘ The Power Grid: Alignment and Growth in Your Chiropractic Practice
Twisty's "When You Stay Aligned, Everything Grows" encourages readers to view their work as vital and indispensable. It uses the analogy of a power grid to illustrate the importance of maintaining alignment and providing essential energy...
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7:51

β½ Chiropractic Marketing Lessons from Buc-ee's
The Spizz's analysis of Buc-ee's success provides actionable business insights for chiropractors. It highlights Buc-ee's focus on creating a unique experience, branding ordinary aspects, and cultivating customer loyalty through giftin...
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17:32

π Silencing the Gremlin: Taking Control and Resisting Comfort
Twisty from The Spizz identifies an internal "gremlin" that discourages individuals from pursuing growth. This inner voice promotes comfort and safety, often hindering progress with doubts and hesitations. The gremlin is particularly ...
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5:12

Twisty's Real Estate + Wealth Notes from Austin Cohen's Growth Summit for Chiropractors
This text summarizes notes from a presentation on building wealth through commercial real estate. The notes, attributed to "Twisty," cover topics like strategic planning when buying property, lease negotiation, and tax benefits. <...
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8:48

πWhy Chiropractors Should Stop Overthinking and Start Betting on Yourself
This article from The Spizz, written by Twisty, discusses how overthinking can hinder progress and suggests strategies to overcome it. The author uses the analogy of betting, specifically from a Super Bowl experience, to illustrate th...
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25:27

The (Chiropractic)Paper Straw Effect: Data, Truth, and Growth
The text presents an anecdotal account of how a potentially inaccurate statistic regarding plastic straw usage gained widespread acceptance. This allegedly led to the proliferation of paper straws as an alternative, despite the original ...
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15:12

How Chiropractors Can Own Their Reputation Without Google Hostage
The provided text outlines a strategy for managing and enhancing one's online reputation, particularly for chiropractors and similar professionals. It emphasizes gaining control over reviews by collecting them independently rather tha...
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7:17

π The Spizz: Front Desk Growth Strategies in Chiropractic
The Spizz emphasizes the crucial role of the front desk in a chiropractic practice's growth. It promotes a "Growth Maker" mindset, urging staff to avoid negativity and embrace a "YES...AND" approach when addressing patient inquiries. ...
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10:32

Chiropractic Perfect P&L: Data-Driven Profitability Strategies
The Spizz Session podcast features Twisty interviewing Dr. Josiah Fitzsimmons, founder of Lucro, a bookkeeping platform for chiropractors. They discuss how chiropractors can use financial data, specifically the Profit and Loss statement ...
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14:45
