😂 Beyond Demographics: Chiropractic Growth Strategies

The provided text is a blog post from a chiropractic growth coordinator challenging the notion of an overly specific "ideal client." The author argues that chiropractors may be overlooking reliable patients by fixating on affluent demographics who might lack commitment. Instead, the post suggests that practitioners should value consistent patients from more modest backgrounds who appreciate and actively engage with their care. The author implies that a chiropractor's struggles might stem from their own biases, positioning, or care plans, rather than the demographics of their current clientele. Ultimately, the post encourages chiropractors to recognize the value of their existing patient base and focus on making them feel seen and valued.