The Voice Era Is Here for Chiropractic

In this episode, I break down a real mystery-shop call with a chiropractic office and explain why so many clinics are still missing new patients in 2026. We’re in the AI crawler era, the voice era, and the click-list discovery era. If your office still handles the phone, trust, visibility, and patient questions like it’s 1996, you’re going to get left behind. I also share what we’re building at ChiropracticResults, why public case studies and trust signals matter, and the three growth lanes I believe matter most right now: AI, corporate wellness, and referral systems. 

00:00 You Ain’t Ready for What’s Happening
00:15 Mystery Shop Call: 1:30 and 4:30 Missed Opportunities
00:40 Why Most Clinics Still Botch the Phone
01:10 AI Agents Should Be Handling These Calls
01:45 Insurance Questions and Weak Front Desk Answers
02:20 Running a High-Ticket Clinic Like a Bodega
02:50 Meet the Dinosaur CEO
03:20 The AI Crawler Era + Voice Era
04:05 Living Like It’s 1996
04:35 ChiropracticResults Q1 Growth
05:20 Why We Don’t Hide Results
05:55 Click-List and Voice Era Data
06:30 Siri, Voice Search, and the Shift
07:15 Becoming a Voice User
07:50 The Northeast Is Adapting
08:30 Get Cited, Sourced, and Mentioned
09:05 Why Attribution Looks Weird Now
09:35 Adapt or Move On
10:00 New Trust Signal Features
10:40 Results Assurance
11:10 Zonies and Melissa Arnold
11:25 The Big 3 for 2026
12:10 Crawl Rate and Sentiment Will Be Normal
12:45 Final Challenge
13:00 Outro

The #1 Chiropractic Growth Coordinator 

TheSpizz.com

ChiropracticResults.com