Digital Customer Journeys: Growth Marketing for Founders and Business Owners
Digital Customer Journeys is a growth marketing podcast for founders and business owners who want to scale their business.
Hosted by Femi Olajiga a Growth Marketing Consultant and Fractional CMO, this podcast teaches Founders how to:
- How to define a brand strategy
- How to acquire high-intent traffic and customers through SEO, Google Ads, Meta Ads and other paid channel.
- Convert more customers through conversion rate optimisation and user experiences
- Increase customer lifetime value, revenue and profit margins
If you're a business owner or founder looking to improve the effectiveness of your marketing, this podcast will teach you how.
New episodes weekly.
Get a free 3-minute marketing audit and see whether your marketing is producing the right commercial result https://www.cxconversion.com/marketing-audit-checklist-template/
Digital Customer Journeys: Growth Marketing for Founders and Business Owners
Don't get duped! key warning signs in cro agency to watch for
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Don't get duped! key warning signs in cro agency to watch for
In this podcast episode, Femi Olajiga discusses the critical aspects of hiring a Conversion Rate Optimization (CRO) agency.
He highlights the importance of understanding the digital customer journey and warns listeners about the potential pitfalls of working with unreliable CRO agencies. Femi emphasizes the need for a well-structured team, effective communication, and a strategic approach to CRO.
He also compares the benefits of hiring an in-house CRO team versus an agency, advocating for a more personalised and focused approach to conversion optimisation.
Book a 30-minutes discovery call: https://calendly.com/femi-olajiga/new-meeting