Hometown ADvantage - Local Marketing
Local social media marketing strategies that drive results, not views. We specialize in Facebook and Instagram ad strategies for local business owners so you can spend less time on social media, and more time running your business.
Hometown ADvantage - Local Marketing
Ep 17: Automation & Follow Up to Have in Place with Your Ads w/ Guest Expert Dr. Maddy Roth
From Referrals to Multiple Clinics: How Ads + Automations Fueled Dr. Maddie Roth’s Growth
Today I’m joined by the amazing Dr. Maddie Roth—pelvic floor physical therapist, multi-location clinic owner, and self-proclaimed Automation Queen (the perfect match to me being the Ads Queen 😉).
Maddie shares how she went from struggling to get referrals as a cash-pay PT to scaling her practice into multiple clinics across Michigan—with the help of Facebook ads and a powerful follow-up system.
We dive into:
- How desperation led her to learn ads (and why her very first ad changed everything)
- The exact automations her clinics use to nurture leads, re-engage past clients, and book more patients
- Why follow-up doesn’t have to feel like “bugging people” and how persistence pays off
- Creative ways she’s turned slow seasons into consistent growth with offers and reactivation campaigns
If you’re running ads but don’t have a systemized follow-up in place, this conversation is a game-changer. And the best part? Maddie offers exclusive support inside Hometown Advantage to help you implement these same automations in your own business.
Today on the podcast, I'm joined by the lovely Dr. Maddie Roth. She is a pelvic floor physical therapist, multi-location clinic owner, and as she calls herself in this episode, the Automation Queen, which is the perfect pair to me being the ads queen. So Maddie's story is such a powerful example of how local business owners can use ads and automations to grow their business in ways they never thought possible. And we're talking about how she went from struggling to get referrals as a cash pay physical therapist to scaling. To multiple clinics across Michigan with the help of Facebook ads. We also dive into the follow-up system she's built and the exact automations that help her clinics book more patients. Maddie has such an incredible offer for members inside Hometown Advantage when it comes to helping them get up these same automations that she uses. So make sure you listen to this and let us know what you think.
Nicole:Hi, Maddie. I'm so happy you're on the podcast. How are you today?
Dr. Maddy Roth:Good. Thanks for having me on. I'm so excited.
Nicole:Good. Okay. Let's just start off by having you introduce yourself to people who aren't inside the program yet, haven't seen your trainings that you have inside there, and kind of tell us about your entrepreneurial journey so far.
Dr. Maddy Roth:Hey guys. I am Dr. Maddie Roth, and I've been working with Nicole for a little while now. I am kind of the automation backend systems queen And it's a little random for me. I'm actually a physical therapist. I specialize in pelvic floor physical therapy, and I own a practice in Michigan. We opened about three years ago and we have locations throughout the state I really got into these automations. With my clinic Inspire and I found Nicole.'cause we live in the same state and I liked content and I don't know, we just became friends, so yeah.
Nicole:I'm so curious. How did you learn ads? Because you've used ads to like scale up your clinic to start new clinics. How did you first learn and get into ads?
Dr. Maddy Roth:Yeah, I learned ads mostly out of desperation. When we first started, was so hard. We're a cash pay public floor clinic. It was just so hard to get doctor referrals being in a cash pay model. We were doing workshops, so the direct patient marketing worked really well. But it was to scale workshops. It was hard for me to train staff on how to do a good workshop. when I found ads it was like, wow, this is great. the biggest barrier for pelvic health is just. People don't really know it exists. They don't know how to get help. And a lot of times the only way is if their doctor mentions it to them. And a lot of doctors are even a little bit behind on it. So I was kind of searching for ways to get the word out. I saw some other PTs doing ads, not a lot. So I started following what they were doing and then. I just dove in, watching every YouTube video, every free training on ads. And then, because there's not a ton of people in the local PT space doing ads, I just had to test and test. luckily our first ad did pretty well, so I was like, oh, cool. I have more money to pour into ads. So it snowballed and, now I'm to the point where I know like, okay, in any location this picture's gonna do well for us. Like this text is gonna do well. Some locations that we put a clinic, like we need a little bit of testing. But it's been a lot of trial and error. And like a lot of it was just desperation. I'm like, I, I'm gonna find a way like I. don't know, with like a background in sports, it's like you find a way somehow. So this was like the way I found to market our services and it's worked so well.
Nicole:I love that. Oh my gosh, I totally relate with that, where it's like, this is going to work no matter what I do. Like you have to go into things as a business owner in general, like I've had people ask me like, but how do you invest this money? Or How do you spend all this time on these things if you don't know if it's gonna work? I'm like, no. It's gonna work. That's the only mindset you can have. I gotta figure this out. So I totally relate there. So then tell me about the automations piece and how you kind of became passionate about that. Did you start with automations on your ads, like from the get go? Where did you discover that you need some sort of follow-up system?
Dr. Maddy Roth:I actually did start'em pretty quickly. I knew some other PTs were doing that for their practice, and I'm like, okay, I am gonna figure out how do we do this? So again, I just dove in, did a lot of research on it, I wouldn't say I'm super artsy creative, but I'm a little creative, so actually like the automations that I use, I'm like, Ooh, like this would be cool. I feel like it's a creative outlet where I'm building different things to accomplish different goals and I can make little tweaks and be like, oh, okay, like that. Gives me the outcome I want or it doesn't. for example, one of the texts we have in our Facebook ad automation is like, Hey, is this, and then it's like the person's name and breaks up. They're like, what? This is not an auto text. they're asking me if this is actually Beverly or whoever filled out the ad. And it always gets people to respond. So it's just kind of fun to see What makes people tick, what doesn't, and all the test and retest and then whatever works, I just bulldoze ahead with it.
Nicole:I love that. That's such a little good tidbit. Your first, one of your first texts that you send, like, Hey, is this so and so? I love that kind of stuff too. So tell me about how, how do I wanna word this? That's something that a lot of people, I feel like just might not have an eye for, like finding that kind of data. And maybe they do have an eye for it, but they've never been taught or they've just never even sat down to take the time to look over their numbers and their data to make decisions like that. Like what do you do? I'm going a little off script here, but what do you do to like. Track your stuff and how do you come to those conclusions? What are some examples?
Dr. Maddy Roth:Yeah, I think that's a major area where people, I don't know if the words fail, but kind of fail with our ads, is not tracking the data and just going all on. Feel like, oh, like all these leads are horrible, like ads just did not work for me. And it's like. For our PT clinic, if we get a hundred leads and only one of them's good, we're actually making a positive ROI in a month. So I think you really just have to look at your numbers for your business. Like who cares? There were 99 crappy leads. Like I got a new patient out of that and she bought a package and she's telling her friends. So I think really looking at the numbers for your ads and, and the follow ups and seeing. I mean, it's sometimes hard to measure the follow ups, but if people are responding to texts, some people just never get on the phone with us and they're responding to these texts. So that's a lead we're picking up there. then in our software, we have like a call log You hate to bother people, but really like fourth contact with a client, like we're still booking 10% of those people. So it's like, yeah, maybe people are mad at us for calling, but like. I think too, it's about believing in your service and like those 10% of people, like if they didn't get our help, like their life would be horrible. Like they probably wouldn't be having sex with their husband and having a baby, and like all these life changing things that we know our service can do. So I think like believing in your service enough that like, I'm gonna be kinda after this person a little bit because I wanna make sure I don't miss anyone. And it might annoy some people. We don't wanna be annoying, but people that we're helping and we see that our admins, like I said, are booking of our people that we've already contacted. We've already called four times and they've gotten auto texts from us and they're finally picking up and like, yes, I need this. Like I wanna get pregnant or I have this terrible pain and we know we can help them. So I think it also is like one, looking at the data, but also really believing so deeply in what you have to offer, that you're willing to keep going the extra mile to reach these people.
Nicole:That's so good. And I actually wanna back up for a second because I might wanna come back to this mindset around follow up and how it doesn't. Feel like bugging people, but I think we should take a step back for anybody who maybe has never set up an automation in their life or has never done like systemized follow ups with their leads. Let's talk about what this software that you use looks like. And it's a software that you. Are able to help other people set up too. So let's talk about what you use, you know, to follow up with your leads from your Facebook ads and what that kind of looks like on the client side too.
Dr. Maddy Roth:Yeah, I was thinking that. I'm like, people probably are like, what the heck is she talking about right now? I have my Inspire Clinic, but I also have, if you've ever heard of go high level. I have it white labeled and basically have little marketing automations built out within the software. And I help people and I resell the go high level software. Mine is called RCG Software it's a CRM. I know some people haven't heard of that word either. That's totally fine. I hadn't heard of what it was either, but basically all your leads, your past clients and your current clients and your future clients, like your possible leads are all in a software. You have a whole address of all these people with their name, email, phone, and the software does automated texts and emails to the leads, and you can really organize how you're. Marketing. So you can pass clients, you can put'em in an automation where they're getting like past client, so the conversation always stays open. Just checking in and them special offers to bring them back into your business. And then clients nurturing them, like what to expect from. Your business. And so they feel really comfortable and it helps build the trust. And then it also can nurture that might wanna use your service. So I think a lot of people think of it just as new leads. So for our Facebook ad, if someone fills out the ad, boom, our software is triggered, it integrates with Facebook and texts and emails automatically go out. It always works, never fails. These people are getting nurturing texts and emails trying to get them to take the next step. Let's face it, a lot of these Facebook ad people are a little bit colder leads than a word of mouth referral. the software helps nurture them and. Yeah, I guess we also can't forget, there's a lot of low hanging fruit with like nurturing past clients too, and keeping them engaged instead of like manually like, ugh, I need to text. Like Bob, he was such a good client. Like I should see how he's doing. Like. hard as your business is growing and scaling, like you can't think about that. But the software is just nurturing these people and they're like, oh my gosh, like, thanks for thinking of me. Like I need to come in for a tuneup. So it's, it's really amazing. It drives so much business just like new leads, but past business too. It's really cool.
Nicole:That's such a good point because for me, I'm always thinking about, yes, this is going to help you convert more of your. New leads into clients because no one's gonna fall through the cracks. And like you said, you're following up with those people and some people need four follow ups to, finally be like, oh yes, this is exactly what I need. But what a good point about nurturing and providing an experience for your current clients or even past clients People really value that stuff and it really helps set such a good experience for them with your business to have these communications of reminders or what to expect or things like that. So that's another really good point. It's not just about bringing in the new people, it's about providing. Something that's going to help retain people because you're providing a very good service and experience for them as far as communication goes. And then also bring back old people who are the easiest people to make customers in your business are people who've already bought from you. So love that.
Dr. Maddy Roth:Yeah, definitely. I think. for local business owners, it's so helpful. Like you don't have the manpower to be, a lot of times you're in the business like I might be treating patients or whatnot, and I don't have time to be like texting past patients and seeing how they are. So yeah, it's super helpful, especially for local.
Nicole:Yeah, so. Basically people who are running lead generation ads. We kind of have, you kind of have touched on this throughout, but I just wanna get a statement from you. Thoughts on people running these ads but not having a systemized follow up. And maybe they're calling manually or maybe no follow up is happening. I'm not sure, but what are your first thoughts when you hear of somebody doing that?
Dr. Maddy Roth:Yeah, so I have had, I don't know, business owner colleagues. I mean, a lot of people do that, but it's just chaos. Like if you're lead form ad and it's like, oh, I gotta like go to my desktop and go into Excel, download the leads from the ad, and. I don't know, one, it's like a hassle and it's just like chaos, like there's leads like everywhere. A lot of times if you're doing. pictures, you gotta download like three different Excels and then be like, okay, now I gotta call these people. So that's the nice thing about the software. Someone fills out the lead form, it just, it automatically puts all their information into the software. I even get a text on my phone, a little dopamine hit, like, someone filled out your ad. And I'm like, oh, cool. And I can also be monitoring like, okay, cool, like another one for Troy Clinic. That's good. Like, oh our Grand Rapids location. Like, ooh, we haven't had like a lot coming in. need to tweak our ad. So it just like keeps me in the loop. And so It's sending them nurturing texts. Meanwhile, when our admins have time, they can call them as well, I think it just like, it really organizes the people coming in and then it helps nurture them. And I always use the example of like, if you're on vacation, you just don't know if your a's working because you don't have time to call them and download the leads and then you lose all that money where like if you're using automations, it's gonna keep nurturing them even if you're. busier with a client and most people are more likely to book your service right away. They've done some research on that, so you wanna like follow up as fast as you can and being local, we're so busy. And that's why the software is really helpful for organizing leads coming in and nurturing them.
Nicole:Yeah, I wanna what was I gonna say? Oh yeah, that, leads. Are more likely to convert or what have you right away. To me, that comes back to what I like to talk about a lot is meeting people where they're at when they're in a scrolling like social media mindset. You know it, you kind of turn your brain off. That's why you're like going on Facebook or what have you. So that's why in my opinion, so many people are saying like, oh, lead forms don't work or. Like I, you know, none of my leads were good from the lead form. No one answers the phone. And it's like, well, we might just have to change. However it is, whatever is happening after the ad, because they are like, maybe they don't wanna answer the phone right away because they're just scrolling. They're not trying to talk to somebody right then, or something like that. Maybe if they get a quick text that's like an easy. Button to go push and book their appointment or do whatever that might be. Meeting them more where they're at in that moment, you know, just something to think about.
Dr. Maddy Roth:Works well for those lead form ads landing page ads as well. And also sometimes people will run Like a free ebook or a free quiz or something. And you can even use that to trigger these automations as well. So yeah, it's great to be able to get their contact information and, and I think that's why a lot of people think lead format don't work is just like, okay, they download that Excel document, call everyone, no one answered. Like, ad sucks, but it's like. Yeah, they probably need like seven more texts in a drip over like 50 days. And then they'll book. Like can't do all that legwork ourselves. So
Nicole:Yeah. That's so good. So really quick,'cause I didn't say my 2 cents about feeling like we're bugging people when we're following up four times, things like that. I feel like there's two. Types of people, and I don't know where the shift happens from this one person to the next, but there's the person who is really worried about bugging people or getting somebody annoyed, responding back or something like that. And then there's some sort of shift that happens and you just. Realize you don't care about that anymore because you're running a business and these people are giving you their information for one reason or another. So any last thoughts? I know that you already talked about it, about shifting that mindset so that it doesn't feel like bugging people.
Dr. Maddy Roth:Yeah, I think it's hard when you first are starting out at least where it's like every lead feels so precious and every client, and I guess now that I'm starting to step back and be more like CEO role, I'm like one patient a week and managing staff, it gets a little bit easier to just see things as a system. I mean, I hate to say it, but. just look at it more objectively. and I do think it takes the emotion and stress out of it a little bit. Like, okay, 10% of our contacted four are still booking, or I guess things like that, it's harder when you're in the thick of it. even for us, like, charging a late cancellation fee. I used to never do that, but now it's like. I honestly don't even know who this person is at our Grandville clinic. or our bad clinic. Like they broke the rule. Like they've had their warnings and all this stuff. I think it's just more easy. Like this is the system, this is their second offense, we're charging it. And like, same with the ads. It's like, okay, like this is just how it goes. This is our system. this is how many times we contact. and. pretty rare. Someone gets like mad that's like interested. I think we've maybe had one person, like say I almost didn't book because I was getting too many auto texts. So that's like one person in three years. The people that like wanna book are typically like, oh my gosh, like thanks for reaching out again. I'm literally so busy right now. Like, yes, I need to book. Like, let's do this. Your people will like books sometimes. it's just hard reaching people. People are so Right now with like information and stuff, so.
Nicole:Yeah. And then going back to what you were saying earlier, it's these systems that you have in place are what allow you to impact more women or more people. Like you wouldn't be able to serve as many if you didn't have these in place. Okay. Let's dive into some specific examples of automations. So can you give an example of what a basic follow up sequence might look like after someone opts into an ad?
Dr. Maddy Roth:Mm-hmm. So, yeah, we've talked a lot about the lead form ad. they fill it out and this RCG software. triggered, like you don't have to be around they'll get an initial text like, Hey, thanks so much for requesting more information. what we try to prompt people to do is to book a discovery call with our team. We like to try to build trust over the phone. Other people, they might do better. That's where the testing comes in, just having people book online and making it really simple. But, so yeah, typically we're prompting them in those first couple texts to book a discovery call with our team. And then we also know like. Okay. These people that are booking a call are taking that next step, it helps us narrow our focus. Like, okay, yeah, we got a hundred leads this month from our ad, but these are the people that really are interested. then our admins, if they're really busy, they're really focusing on those people that are booking a call with'em. And then later I have a tech friend and she's like, okay, I looked at a lot of these PT clinics and saw that people were actually most likely to book on like day 40 of into your orb, which is crazy. So the software I've actually started dripping it over a longer period because. For whatever reason, I guess that's the data that she found is people sometimes need to be, and then it's not like you're bothering people. if someone responds to one of these auto texts, it's pulling them outta that automation. It's not gonna be like, Hey, is this Soandso? Then it goes to manual, like, yeah, let's get booked. And we are manually texting them. So. there's ways out of those marketing webs too, so it doesn't heavy, I guess.
Nicole:Love that. What about some of the other features of the software other than like the follow-ups from the leads and then also the different sequences you can set up for different types of clients, but what are some other things people can do with it?
Dr. Maddy Roth:Yeah, so when we first started this show today, I talked about desperation and some of you guys probably have never felt that. Some of you probably do, where you have slow seasons and it's like, oh my gosh, are we literally gonna just break even this month? this is crazy. So I think. I just can will myself to win, I guess. I'm gonna find a way. And that urgency, bred some creativity, where I was like, okay, If these ad people aren't signing on for our first offer, can we hit them with a lower ticket offer and earn business that way? yes, we did, last year, we made over 10 grand in that second tier offer for our Facebook ad people that didn't sign on for our first tier offer. we started the second half of the year. like I said, past patient nurturing and reactivations are really low hanging fruit for local businesses too. I think people don't advantage of past clients people do want, other services from you and the software is good at helping you organize people. We're like, okay, these are our diehard fans. they're gonna want our holiday special. We do Google Review reminder automations, and those are the main ones that have helped us the most the Facebook ad nurturing Google Review requests. Google drives a lot of our business and, the past patient Reactivations and the other one? Oh, like a lower ticket secondary offer. And we're actually working on like a third offer. So like an example, what we're gonna do for a third tier offer is a course which you can host on your software. And literally, I think we're gonna charge like$27 for pelvic floor course, it is meeting people where they're at and maybe some people that's all they want right now is a course. It maybe build some trust down the road. Maybe they'll come in and meet us for more of our high ticket service. But yeah, it's been really cool. And like I said, that urgency and stress a lot of creativity and, pretty creative on ways to manipulate our schedules where we have enough new clients, we don't need to tap into these second tier offers. Oh, it's summer or slow season. I'm hitting these automations. I know 10% of people are booking on that second tier offer. So if I send it to a hundred people, I can fill 10 slots on our schedule. And always keep the schedules full. it just helps my anxiety levels when I can put numbers behind things
Nicole:Totally. Oh, I love that. Little mini course idea because like you said, for me, my first thought was, yeah, trust builder, or even like anxiety reducer baby, for somebody who. Knows they need what you do, but is, you know, nervous about getting started. That's like a no-brainer way for them to kind of dive in and then be like, okay, actually yes, this could really benefit me to go in and see them. You do a great job adapting The online ways and bringing it to local, which I love. That's what I do. I have many courses too for that same reason to help people get a taste And then decide to keep going.
Dr. Maddy Roth:I just really love digital marketing. I listen to your podcast all the time. I listen to a lot of online business owners because there's not a lot of PT clinics doing marketing like we do, which is also why we're able to go anywhere because no one's marketing like we are So we're reaching a totally different. Audience and not competing with other, PT clinics in the area. So yeah, it's cool. I'm passionate.
Nicole:That's so good. Okay, so let's talk about what your role and kind of support looks like inside my program Hometown Advantage. What kind of support and help can people expect to see if they were to join when it comes to getting their automations and follow ups set up?
Dr. Maddy Roth:Yeah. So where to begin? Basically, I am, here for you guys. I really like working with other business owners. It's just a little hobby on the side of Inspire, and I actually think I do it because I learn and I wanna learn what? Works in business the fact that I've been able to work so closely with so many business owners is really cool. Like I'll see other business owners try something and I'm like, oh, okay. I need to try that at my clinic. So just love helping other business owners. So basically I'll give the rundown. So let's go high level software. you buy wholesale, it's$97. If you do it with me, it's$98 a dollar more. This is kind of the offer I've been doing and this will be for the next cohort. I really need to probably raise my prices, but I don't know. Catch it. Will it last, I guess? So, yeah, the software and it easily, I mean, for us, like pays for itself, like, even if you didn't even use it for ads, just with past patient nurturing and so I work with Nicole's clients that need help with these automations, whether it's building it out for your Facebook ads or just adding it as part of the digital marketing process in your business. One client's been really cool, added it to his gym right away, had past gym members coming in. It's been great for your realtor client with like, she had a little quiz and then it nurtured them and just helping nurture people on their journey. And yeah, it works really well for a bunch of different businesses and I've had a lot of fun working with business owners and I just like working with business owners, so I mean, people text me and like right away, like I'm on it. Like if you have a software question, like I'm gonna help you right away. And it's not the one 800 deal. Yeah, I mean, I didn't go to tech school, but I've learned the software pretty well, so yeah.
Nicole:we can tell. you don't have to have a degree In it to like, just like you said. I have a will for learning it. So I love how you gave some examples of other people who have been in my program and signed up for it because I can see a lot of people wondering if I'm not. getting the same type of client or that kind of thing, if this would work for me. Yes. We had a realtor, a gym owner we've had a lawyer, experiment it with different things like that. And when you join Hometown Advantage, this is like. Such a juicy bonus. And it's a little bit newer. So Maddie has a couple videos in the course as a bonus module. So if you, wanted to get a taste of what it's like and what things look like, you could watch those. And then she has information on how to get her support. Setting it all up with you, and she's in the Facebook group, so if you wanted, you could tag her in the Facebook group, ask her questions, and then I think you also have your own way of communicating with people too. That's even more like, yeah, direct, like you said, you get right back with people, so. It's been really helpful. It's a really, really good opportunity for people who are learning ads, running ads to have this in their system. You talked about how it pays for itself. I'm just thinking about if you were to pay somebody to like do all your follow-ups or things like that, like you would be paying so much more because of all the time that it would put into, they would have to put into it. So yeah, that's it. Definitely pays for itself.
Dr. Maddy Roth:just the amount of admin work it cuts down on. Yeah, for the offer I've been doing with Nicole's people specifically, I've been giving a discounted setup fee of$17. It basically just covers the phone and then you get 30 days free. So it's pretty, like, I just want it to be low risk, like you try it if you don't like it, like. I don't want you to be using it like I would feel horrible. But I am like pretty confident, like, whoa, you're gonna be like, I do not know how I ran my business and like did all this admin stuff before I had the software. So I like to have that low barrier to entry, literally$17 if you wanna try it. At least right now it might change if people are, I don't know, and years ahead are listening to the show, but, go ahead and try it. No hard feelings if you don't love it. and then after, that's the 98 a month, and it should pay for itself if it's not, talk with me because we need to get, so the software will come with all those automations, like those main ones, the Google Review, the Facebook ad nurturing, past client reactivation, and then some of those Secondary offers for your Facebook ad people that don't sign on for the first offer, so, yeah.
Nicole:awesome. Love it. So if someone could only take away one piece of advice about follow up and automation, what's your go-to?
Dr. Maddy Roth:I think people wanna do business with friendly, communicative people. I guess like right now we're moving into a new house and we're trying to line up contractors for different jobs I just want someone to answer the phone or respond to our text or email I need this service so bad. your people need you and it goes such a long way to getting the business if you're following up and in good communication with'em. we've had people that are like, oh, I never heard back from this PT place, so I just called you guys. So yeah, I think people really like that immediate We're, going from a more corporate PT world, informal, I be friends with my patients and change their lives. it's a great way to build good rapport and make people feel really good.
Nicole:My thought when you were saying that is if you wanna be the business that people are referring to their friends and family saying they are amazing. I had a, such a good experience with them. This is a very good way to make some steps towards that and just make their experience. you can stand out when you have that stuff because not a lot of people do. Amazing. Thank you so much for all your juicy information today. If people wanna learn more about you, one, they should join Hometown Advantage because they'll be able to get to know you more there, but if they don't or they wanna check you out now, where can people find more about you on the internet?
Dr. Maddy Roth:Yeah, I mean, I think probably the easiest would be to email me maddie dot Roth consulting@gmail.com. You can find me on Instagram too. It's Dr. Dot Maddie Roth. Or if you need your pelvic floor tuned up, Hey, it's Inspire Pelvic Therapy on Instagram if you want some like crazy viral videos. I hit Instagram right at the time, like where organic was doing pretty well. I think just like at the tail end of that. So we had some, a lot of fun. The organic sucks. You gotta do ads these days. But, I don't know, tangent. So yeah, I would love to chat with you if you already have a CRM. we can even talk too about how can you integrate this into your current CRM. Does it have that capability? Really want a software that can do texting too, not just one that's like marketing emails because, eh, I don't think people do email these days as much as like texts, so, yeah.
Nicole:Love it. Okay. Thank you so much for coming on. We'll talk soon.
Dr. Maddy Roth:much for having me. I love your podcast, so keep up the good work.
Okay, guys, you heard it here.$17 to get your automations and follow-up systems set up by Maddie and have her in your back pocket when it comes to optimizing the whole thing. But this is for hometown Advantage members exclusively, so make sure you're paying attention So if you're ready to get serious about your marketing, get serious about your ads, get things rolling before 2025 comes to an end, this is an amazing opportunity for you, and I would love to welcome you and serve you inside the program. Okay. The link to join is in the show notes. You can also send me an email at any time support@nicoleeldridgemedia.com or send me a message on Instagram if you just wanna confirm that this is the right move for you. Let's talk it out. I won't steer you wrong.