The Winning Real Estate Equation
The Winning Real Estate Equation is the go-to podcast for agents looking to elevate their business and mindset. Our formula—Mindset + Marketing + Massive Action—drives success at every level. Whether you're a new agent or a seasoned pro, we’re here to inspire, educate, and create a thriving community of real estate professionals who support and cheer each other on. Tune in, take action, and win in real estate!
The Winning Real Estate Equation
Stop Chasing, Start Converting – with Gus Pladsen from Fello - Episode 36
This week, the Annas are joined by special guest Gus Pladsen from Fello to dive into a high-impact strategy for working with seller leads—and it's one that doesn’t require buying new ones.
Gus challenges the traditional approach and offers a fresh perspective:
👉 Stop chasing new leads
👉 Start going deeper with your current database and SOI
He breaks down how to identify who you're really talking to—not buyer leads, but either seller leads or renter leads—and how that mindset shift changes everything. If you're ready to uncover listing opportunities hiding in plain sight, this episode is for you.
🎧 Tune in to rethink how you communicate with leads—and start converting at a higher level.
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