From Keywords to Connections

Why Some Websites Rank and Other Don't

Mary Walker Season 1 Episode 3

Ever wonder why some private practice websites show up at the top of Google—and others don’t even make it to page one? In this episode, we’re demystifying what it really takes to rank online.

Whether you're a therapist, coach, or other helping professional, this episode breaks down SEO in simple terms so you can understand:

  • 🔍 What it means to “rank” in search results (and why it matters so much)
  • 📈 Key reasons some websites rank higher—from strong content to solid technical setup
  • 🚫 Why some sites struggle, including mobile issues, keyword problems, and outdated strategies
  • Why consistency is everything—and how even small, regular updates can make a big impact over time

We cover essential SEO concepts like E-E-A-T (Experience, Expertise, Authority, Trust), keyword strategy, backlinks, mobile responsiveness, and more—all explained in a way that’s easy to follow and actionable.

👉 Key takeaway: Your website doesn’t need to be perfect—but it does need to be intentional. The right strategy, applied consistently, can transform your site from invisible to highly visible.

If you've ever felt confused by SEO or unsure why your site isn’t getting traction, this episode is for you.

🔗 Listen now and start moving your website up the ranks—one step at a time.
 #FromKeywordsToConnections #TherapistSEO #PrivatePracticeMarketing #SimpleSEO

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