A New Ambition
A New Ambition is for overwhelmed business owners who want a successful business and a life they actually get to live. If you’re stretched too thin, running on empty, and tired of sacrificing your health, relationships, or peace of mind just to keep things going, you’re not alone.
We’ve all believed the big myth: that once you ‘make it’ the problems fade away. More sales will mean less pressure. Hiring will mean less on your plate. Getting through the quarter, the year, the crisis will mean everything just magically gets easier.
But it doesn’t work that way. As your business grows, the problems don’t disappear—they multiply. From the outside, it looks like success, but on the inside you feel like you’re failing or one step away from disaster. You hide and feel so embarrassed by your financial problems that you never really address them. You feel like a terrible leader because of the constant stress from your employees. And you’re totally worn out from the endless mental load—because you can’t get away from any of it without bringing your laptop, your worries, and your work everywhere you go.
I know what it’s like when your ambition starts to cost you too much. For years, my only goal was to grow my business. Now, my new ambition is to have a successful business and a well-lived life.
Join me. I’m Krista Williamson, seasoned business owner, goal-achievement coach, resilience coach, and certified life coach. Each week, I’ll share stories, strategies, and practical tools to help you reclaim your time, lower your stress, and create space for your new ambition—whatever that looks like for you.
A New Ambition
14: I thought it was my team (a client conversation)
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You've got people on your team, but things still aren't running the way you thought they would. The same issues keep coming up. The same conversations keep happening. And somewhere in the back of your mind, you're starting to wonder if you just keep hiring the wrong people.
That's where Susan Bradley was when she started coaching. Susan is the founder of The Social Sales Girls and The Inner Circle, and the host of The E-Commerce Roadmap podcast and she came into coaching convinced the problem was her team. What she found out was something different.
In this episode, she talks honestly about what it took to see her own role in the situation, why slowing down was the thing that actually moved her business forward, and what stopped feeling so hard once she did.
Connect:
Website: kristawilliamson.com
Facebook: @kristawilliamsoncoaching
Instagram: @kristawilliamsoncoaching
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