A New Ambition
A New Ambition is for overwhelmed business owners who want a successful business and a life they actually get to live. If you’re stretched too thin, running on empty, and tired of sacrificing your health, relationships, or peace of mind just to keep things going, you’re not alone.
We’ve all believed the big myth: that once you ‘make it’ the problems fade away. More sales will mean less pressure. Hiring will mean less on your plate. Getting through the quarter, the year, the crisis will mean everything just magically gets easier.
But it doesn’t work that way. As your business grows, the problems don’t disappear—they multiply. From the outside, it looks like success, but on the inside you feel like you’re failing or one step away from disaster. You hide and feel so embarrassed by your financial problems that you never really address them. You feel like a terrible leader because of the constant stress from your employees. And you’re totally worn out from the endless mental load—because you can’t get away from any of it without bringing your laptop, your worries, and your work everywhere you go.
I know what it’s like when your ambition starts to cost you too much. For years, my only goal was to grow my business. Now, my new ambition is to have a successful business and a well-lived life.
Join me. I’m Krista Williamson, seasoned business owner, goal-achievement coach, resilience coach, and certified life coach. Each week, I’ll share stories, strategies, and practical tools to help you reclaim your time, lower your stress, and create space for your new ambition—whatever that looks like for you.
A New Ambition
15: Delegate Don't Abdicate
You hand work off. You feel that wave of relief.
Like a ton of weight has finally been lifted.
And you imagine all the time and mental space you’re about to get back.
But then—pretty quickly—you’re frustrated.
Because the work that comes back isn’t what you expected.
And suddenly you’re questioning their ability… or your own.
Here’s the truth: most of us were never taught how to delegate.
So when our plates are too full, we don’t really delegate at all—we abdicate.
We hand things off without the clarity or support that would actually set someone up to succeed.
And then we’re left wondering why it doesn’t work.
In this episode, I’m talking about the difference between delegation and abdication—why it matters, and why it shows up so often when you’re already stretched thin.
Because the good news is, this is a skill you can learn.
And when you do, it creates the stability you’ve been craving in your business.
If you’ve ever felt like hiring help only made things harder, this one’s for you.
Connect:
Website: kristawilliamson.com
Facebook: @kristawilliamsoncoaching
Instagram: @kristawilliamsoncoaching
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