A New Ambition
A New Ambition is for independent business owners who want a successful business and a well-lived life.
You've worked hard to get here. But the business has grown and the way you've always worked isn't working the same way anymore. You're stretched thin, running on empty, and tired of putting everything else on hold just to keep things moving. You've probably told yourself it will get easier, once you hire the right people, once you get through this season, once sales hit that number. But as the business grows, the pressure doesn't go away. It just looks different.
I know what that's like. For years, growing my business was my only goal. Then I realized I wanted more: more time for myself, my relationships, and my health, without giving up the business I'd built. I thought I'd lost my ambition, but I just had a new one.
I'm Krista Williamson, seasoned business owner, trusted thinking partner, and leadership development coach. Every other week I'll help you reclaim your time, lower your stress, and make room for your new ambition, whatever that looks like for you.
This is A New Ambition. What's your new ambition?
A New Ambition
22: Why it feels like your mind is working against you
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
You're in the middle of a launch, a campaign, or a new direction, and it's not going the way you hoped. And before you've even had a chance to look at what's actually happening, your mind is already telling you what it means. That you're not good at this. That it's not going to work. That everyone else seems to figure it out but you.
Most business owners assume that's just self-doubt. Something to push through or ignore. But there's actually a lot more going on underneath it, and understanding it changes how you show up in your business.
This episode is from Susan Bradley's podcast, The E-Commerce Roadmap, where we talked about what's really happening when your mind seems to work against you, and what to do about it.
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