Candle Business PRO
The Candle Business Pro Podcast is your go-to show for turning your passion for candle making into a thriving business. Hosted by Sabastian Garsnett — co-founder of Garsnett Beacon Candle Co. and creator of Candle Business PRO — this podcast shares the real strategies that helped us grow from small-batch pours to three storefronts and 140+ wholesale accounts.
Whether you're just starting or ready to scale, each episode dives into practical, proven tactics around branding, markets, product launches, email marketing, pouring parties, fundraisers, and more — all through the lens of a candle business.
New episodes drop weekly. Hit subscribe and join a growing community of makers who are ready to go pro.
Candle Business PRO
Latest Episodes
Five Essentials For A Candle Business
#058. We break down the five essentials that turn candle making from a hobby into a business with consistent sales. We explain how we build trust with a safe product, a strong website, smart social media, an email list that drives revenue, and ...
You'll Never Succeed at Wholesale Until You Know This
#057. We break down what it really takes to get your candles into retail stores through wholesale without wrecking your schedule or your margins. We walk through readiness, the exact assets buyers expect, simple wholesale math, and the follow-u...
The Candle Branding Mistake That Makes You Look Cheap
#056. Thermal printer or full-color label printer? Craft fairs or wholesale? SEO or social? If you’re building a candle business or wax melt business, the “right next step” can feel confusing fast, so we answer six real questions submitted by l...
Everything to Run Your Maker Business, Finally in One Place
#055. Your maker business can be creative and still run on clean numbers. We walk you through Makers Manager, the inventory and costing software we co-founded, and show how it’s designed to replace the messy stack of spreadsheets, notes, and ha...
The Candle Mistakes Quietly Killing Your Profit Margins
#054. Most candle businesses don’t struggle because the product is bad. They struggle because the systems behind the product are shaky. We’re answering listener-submitted questions that hit the real pressure points: candle safety testing, how t...