Social That Sticks
We specialize in working with small businesses, creators and solo entrepreneurs. Our goal is to help you find JOY in understanding the health of your social accounts while simultaneously working side by side to make strategic, educated decisions about content creation and execution...
We do this by looping you into all the conversations we’re having BTS as co-owners of our social media agency, Amplify — plus, you can expect fun and educational interviews with your favorite small business owners and marketing professionals
SO happy you're here!
Follow us on insta: amplifysocial_media
Email us: info@amplifysocialandmedia.com
Episodes
12 episodes
YEAR IN REVIEW || Amplify Chat
On this episode of the podcast, Ash & Abbey discuss their first year in business. Their conversation leads into the lessons that were built out of the bumps in the road and linked back to the seasons that shaped them the most as business ow...
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Season 1
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Episode 12
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24:04
FINAL STRETCH OF 2025 || Amplify Chat
In this episode of Social That Sticks, we discusses the importance of planning for the holiday season, emphasizing the need for creators and small businesses to strategize effectively. We highlight the significance of storytelling and repetitio...
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Season 1
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Episode 11
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21:12
INSTAGRAM IN GOOGLE'S SANDBOX || Amplify Chat
In this episode, we discuss the significant shift in Instagram's functionality as it begins to index content for Google, making businesses more discoverable through keywords rather than hashtags. Listen in as we discuss the implications of this...
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Season 1
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Episode 10
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23:35
WRITE PRETTY FOR ME || Amplify Interview
In this conversation, Ampligy interviews Alane Gianetti, a successful calligrapher and business coach. Elaine shares her journey from a hobbyist to a thriving business owner, emphasizing the importance of social media in building her brand and ...
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35:45
USER GENERATED CONTENT || Amplify Chat
In this episode, Amplify discusses the evolving landscape of user-generated content (UGC) and influencer marketing. They explore the importance of storytelling, authenticity, and building connections with audiences. Ashley shares her journey as...
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31:56
NICOLE CZARNECKI || Amplify Interview
In this conversation, Nicole Czarnecki shares her journey from running her own social media agency to then becoming head of brand marketing at Nello. She discusses the evolution of social media marketing, particularly the impact of the pandemic...
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Season 1
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Episode 7
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35:20
THE GEAR YOU *ACTUALLY* NEED || Amplify Chat
In this episode, we discuss the journey of creative growth, focusing on photography and content creation. Abbey shares her personal experiences with photography, emphasizing the importance of embracing the learning process and not being afraid ...
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Season 1
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Episode 6
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26:25
CLIMBING CRINGE MOUNTAIN || Amplify Chat
In this engaging conversation we, the Amplify team, chat about the concept of 'Climbing Cringe Mountain'—the idea of embracing authenticity and vulnerability in content creation. We explore the significance of trial reels and stories in social ...
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Season 1
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Episode 5
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30:23
JASMINE YOOK || Amplify Interview
In this conversation, our powerhouse guest Jasmine Yook shares her journey in social media marketing, discussing the evolution of the industry, the importance of metrics, and strategies for small businesses. She emphasizes the need for brands t...
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Season 1
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Episode 4
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36:57
CHARM CITY LINKS || Amplify Interview
It's not everyday that we get to lead a conversation with someone taking our local city by storm... but today we had the honor! Pull up a chair and listen in as we interview Charm City Link's owner, Alex... who launched her business a short whi...
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Season 1
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Episode 2
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27:12
HUMAN BEHAVIOR || Amplify Chat
Not only are the tides shifting when it comes to how we as small businesses are CREATING on social, but how we are consuming as people has made a major pivot as well. Take a peek into a conversation that we're having BTS when paying close atten...
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Season 1
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Episode 2
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31:17
OUR STORIES || The "A"s Behind Amplify
We launched a business together in 2024 based around a coffee shop napkin... but our stories didn't start there. Listen into this episode as we, Abbey breaks down her stacked marketing career she led through her 20s in NYC & Ash as she left...
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Season 1
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Episode 1
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44:25