Future Bites By Future Green

Future Bites 9: What if the future of food began with how we treat the animals behind it?

Future Green

Meet Marianne Macdonald, Founder of Animals Aotearoa, who is transforming the way poultry is raised — and pushing businesses across New Zealand and Asia to rethink welfare, transparency, and what “ethical sourcing” really means.

From cage-free eggs to higher-welfare chicken, Marianne reveals the hidden realities of intensive farming — and the powerful role consumers and food businesses play in rewriting the story.

In this Member Spotlight, discover:

🐣 Why cage-free eggs are rising in Hong Kong — and the hidden suffering still behind conventional battery cages
🍗 How fast-growing chicken breeds became a global welfare crisis — and the Better Chicken Commitment offering a path forward
🏭 The link between factory farming, antibiotic resistance, zoonotic disease, and food safety
🌱 Why animal welfare is a sustainability issue — from climate and health to community well-being
📢 How smart policy, clear labelling, and consumer pressure can shift entire supply chains
🪧 Inside Animals Aotearoa’s bold new campaign challenging public perceptions of chicken farming

👉 Follow Future Bites to stay up to date with our latest podcast episodes, sustainability spotlights, and ideas shaping the future of food and business.

Want to share your story? Get in touch at hello@futuregreen.global
— we love featuring the people and ideas driving change in food and sustainability.

Reach out to Marianne to learn more or get involved: info@animalsaotearoa.org
.

🎥 Want to watch the conversation? Catch the full episode on our YouTube channel:
https://www.youtube.com/@futuregreenglobal