Beyond Hormones, The Business of Wellness
Running a hormone or wellness clinic is rewarding — but let’s be honest, it can also feel overwhelming. That’s where Beyond Hormones: The Business of Wellness comes in.
Hosted by Jody Layne, co-founder of Accelerated Medical Practices, this podcast is here to help providers build thriving, profitable practices without losing sight of why they started. With over a decade of experience in marketing, sales, and business development — and after working with hundreds of clinics — Jody brings both expertise and encouragement to every episode.
You’ll hear candid conversations with clinic owners who’ve been in your shoes, expert interviews with professionals who share tools and wisdom to help your practice grow, and Jody’s own insights from years of working behind the scenes in the hormone industry.
If you’re ready to feel more confident, more supported, and a little less alone on the journey of business ownership, you’re in the right place.
Beyond Hormones, The Business of Wellness
Latest Episodes
Ep #77 - He Coded His Own Friend in the ER — Then Built a 7-Figure Practice
What if you were running the code on your best friend's husband — and didn't even realize it until the room went quiet?That's the moment that changed everything for Dr. Jeffrey Galvin. After 20 years as a board-certified emergency medic...
Ep #76 - Why Your Best Employee Still Can't Sell — And What Actually Fixes It
Every hire is an A-player. So why is your sales conversion still flat?This week on Beyond Hormones, Jody tackles episode two in the six-part series on the biggest marketing and sales gaps hiding inside growing hormone and functional med...
Ep #75 - How to Get Found by AI Before Your Competitors Do
He's not a hormone doctor. He's not even in medicine. He trains dogs. And he might just have the sharpest, most battle-tested marketing playbook Jody has heard on this show all year.When Chad first reached out, Jody almost said no — "yo...
Ep #74 - The 3 Hidden Leaks Costing You Patients While You're Still Growing
You can add ten new patients this month and still be losing ground. That's the uncomfortable truth Jody opens with in episode one of a brand-new six-part series on the marketing and sales gaps quietly draining revenue out of hormone and functio...
Ep #73 - Stop Firefighting: The Business System Behind Every Scalable Clinic
You didn't open a hormone clinic to spend your days putting out fires. This week Jody sits down with Meryl Simmons — a former audiologist turned Professional EOS® Implementer and business coach at ClarityCoach.io. Bef...