Beyond Hormones, The Business of Wellness
Running a hormone or wellness clinic is rewarding — but let’s be honest, it can also feel overwhelming. That’s where Beyond Hormones: The Business of Wellness comes in.
Hosted by Jody Layne, co-founder of Accelerated Medical Practices, this podcast is here to help providers build thriving, profitable practices without losing sight of why they started. With over a decade of experience in marketing, sales, and business development — and after working with hundreds of clinics — Jody brings both expertise and encouragement to every episode.
You’ll hear candid conversations with clinic owners who’ve been in your shoes, expert interviews with professionals who share tools and wisdom to help your practice grow, and Jody’s own insights from years of working behind the scenes in the hormone industry.
If you’re ready to feel more confident, more supported, and a little less alone on the journey of business ownership, you’re in the right place.
Beyond Hormones, The Business of Wellness
Start Small, Learn Deep: The Inspiring Journey of NP Mary Ann Butler
In this episode, Jody Layne interviews Mary Ann Butler, NP — founder of The Wellness Firm, peptide educator, and long-time hormone optimization provider.
Mary Ann shares:
- How a pain management conference during the opioid crisis opened her eyes to hormones
- The surprising way pellets changed her husband’s life (and their marriage!)
- Why she started her clinic with only 250 sq ft — and zero fear
- The deep wins that convinced her she was on the right path
- Her early discovery of peptides and why she believes they’re the future of medicine
- The importance of networking, mentorship, and choosing your educational platform wisely
- Why the rapid growth in the hormone/peptide space is both exciting — and concerning
- What providers MUST know before hiring a marketing company
- And the business breakthrough that changed how she viewed her own growth potential
This episode is packed with wisdom for hormone practitioners, longevity providers, peptide prescribers, and anyone committed to delivering exceptional patient care while building a sustainable, profitable practice.
Book Mary Ann refers to: Ryan Holiday, Stoic - https://a.co/d/dp52pk1
📌 Connect with Mary Ann:
Website: wellness-firm.com
Instagram: @butler.maryanne
Phone: (409) 730-7005
This podcast is powered by Accelerated Medical Practices, where we believe hormone and wellness care should be both life-changing and profitable. If you own or run a clinic and are interested in being a guest on the show, please complete the form here and let's connect! Or email Jody at Jody@AcceleratedMedicalPractices.com.
🚀 Grow your clinic with proven systems at AcceleratedMedicalPractices.com
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Last BUT DEFINITELY NOT LEAST, is your looking for the fast track to growing your clinic, check out The AMP Accelerator - A free membership site filled with on demand course content to allow you to learn what you need, w...