The Missional Agent Memo

The Missional Agent Memo #19 - The Real Reason Networking Isn't Working

J. Chris Bryant

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0:00 | 2:13

Chris thought networking didn't work, until he realized he was the problem. In this episode, he shares five shifts that will change how you show up in every room: who you're trying to become, why generosity beats strategy, and how intentional relationship care builds a business that chases you.

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SPEAKER_00

Issue number 19 of the missional agent memo. Years ago, I joined a networking group. Showed up to every meeting, handed out cards, sent texts, did all the things. I got nothing and eventually quit. I blame the group. What I couldn't see at the time that I see now, I was showing up to get, not to give. Every handshake was about me, and this is shameful to say, but every conversation had an angle. Blah. Nobody wants to be in a room full of that. Agreed? If networking has ever felt like a waste of time, these five shifts will change that. First, know who you want to become. If you become the average of the five people you spend the most time with, then simply connecting with people is not the goal. Connecting with the right people. People you can learn from and grow with is the goal. Second, show up to give, not to get. Ask who you can connect with them, not who they can connect with you. Generosity opens doors that strategy never will. Then do it. Make connections that serve others. Three, keep track of your relationships. Don't just meet people, remember people and use technology to help. Whether it's a simple spreadsheet or a CRM, making a list of your contacts and adding notes about them is an act of intentional care. Fourth, build real relationships. Meet one-on-one, learn their story and what chapter of their life they're writing right now. Look for ways to serve them. People will forget what you said, but they'll never forget how you made them feel. And fifth, follow up and follow through. This is where most relationships go to die. Follow up with the people you meet. A simple text or a handwritten note sets you apart more than you know. Listen, networking isn't about what you can get, it's about choosing people you will give to. Enter the room with that mindset and get intentional about every relationship, and you'll stop chasing business. It'll start chasing you. In your corner, Chris.