Build Your Boss Brand
Build Your Boss Brand is where business strategy meets identity, energy, and evolution.
Hosted by Tracey Nguyen — CEO, mom, and brand strategist behind BOWO Creative — this podcast is for the woman building her empire from the inside out.
You’ll hear unfiltered conversations about branding, marketing, motherhood, and mindset — plus real behind-the-scenes moments from women who are creating impact in their own industries (some while raising little humans too).
If you’ve ever outgrown an old version of yourself or felt ready to rebuild your brand from a deeper place, this space is for you.
Because your brand isn’t just how you show up — it’s who you’re becoming.
Episodes
3 episodes
Rebranding Yourself After Birth: The Identity Shift No One Talks About
Have you ever filmed content but didn’t recognize the woman on camera? In this episode, Tracey opens up about the identity shift that happens after becoming a mom — the rebrand no one talks about. If you're a momtrepreneur, content creat...
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Season 1
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Episode 3
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14:02
“I’m Coming Back to Buy the Building”… and She Did — The Lisa Dinh Story
In this episode of Build Your Boss Brand, I sit down with Toronto’s top stylist and global hair artist Lisa Dinh, who opens up about the moment she was almost forced out of her commercial space… and the full-circle moment where she returned as ...
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Season 1
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Episode 2
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37:56
A New Chapter — Rebuilding My Brand, My Identity, and My Voice
Welcome to the first episode of Build Your Boss Brand — a podcast for women who are building their business, identity, and impact from the inside out.In this heartfelt solo episode, Tracey Nguyen (CEO, mom, and founder of B...
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Season 1
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Episode 1
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3:58