The FittDesign Podcast
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The FittDesign Podcast
FittBite Episode 239: How To Design a Sportswear Collection That Has Something For Everyone
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In today's FittBite podcast, we're diving into the art of naming your apparel brand effectively.
Join us as we unveil a foolproof five-step framework to craft a strong brand name that resonates with your core values and mission.
Step one involves understanding your brand's direction and listing relevant adjectives.
Step two encourages creating word associations and mind maps, refining keywords, and exploring themes.
Step three delves into phonetics, sound symbolism, and emotional impact.
Step four emphasizes the importance of checking name availability in your industry and market.
Finally, step five advises gathering feedback from your target audience on a shortlist of names.
Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation
Design your own collection with our instantly downloadable factory ready tech pack templates:
FittDesign Tech Pack Templates
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https://www.instagram.com/shadiadada/
https://www.instagram.com/fittdesign/
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studio@fittdesign.com
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