The FittDesign Podcast

FittBite Episode 240: What Sportswear Brands Can Learn From Lululemon

November 27, 2023 Shadi Adada Season 4 Episode 92
FittBite Episode 240: What Sportswear Brands Can Learn From Lululemon
The FittDesign Podcast
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The FittDesign Podcast
FittBite Episode 240: What Sportswear Brands Can Learn From Lululemon
Nov 27, 2023 Season 4 Episode 92
Shadi Adada

In today's FittBite, we're exploring the remarkable success story of Lululemon in the sportswear and activewear domain. 


This episode provides insights into how Lululemon's focus on innovation, community-building, and strategic marketing has set a new standard in the industry. We examine their pioneering Luan fabric, which redefined sportswear fabrics, and delve into how comfort and functionality are harmonized in their designs. 


Additionally, we discuss Lululemon's unique approach to community engagement, using activities and storytelling in marketing to create a cohesive and aspirational brand image. The podcast also touches on Lululemon's commitment to focused product innovation and visionary leadership, highlighting how these elements have contributed to their sustained success and industry leadership. 


Join us to understand how these strategies can be applied to your sportswear brand for impactful growth and market presence.

Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation


Design your own collection with our instantly downloadable factory ready tech pack templates:
FittDesign Tech Pack Templates


Follow our host on instagram:

https://www.instagram.com/shadiadada/

https://www.instagram.com/fittdesign/


Got any other questions, email us for an instant response at:

studio@fittdesign.com


Subscribe to our weekly fashion design podcast (New episodes every Thursday at 4pm CST): https://podcasts.apple.com/gb/podcast/the-fittdesign-podcast/id1454410683

Visit our website:

https://www.fittdesign.com/

Follow us on:

https://www.linkedin.com/company/fittdesign/

https://www.facebook.com/fittdesign

https://www.pinterest.com/fittdesign/

https://www.behance....

Show Notes

In today's FittBite, we're exploring the remarkable success story of Lululemon in the sportswear and activewear domain. 


This episode provides insights into how Lululemon's focus on innovation, community-building, and strategic marketing has set a new standard in the industry. We examine their pioneering Luan fabric, which redefined sportswear fabrics, and delve into how comfort and functionality are harmonized in their designs. 


Additionally, we discuss Lululemon's unique approach to community engagement, using activities and storytelling in marketing to create a cohesive and aspirational brand image. The podcast also touches on Lululemon's commitment to focused product innovation and visionary leadership, highlighting how these elements have contributed to their sustained success and industry leadership. 


Join us to understand how these strategies can be applied to your sportswear brand for impactful growth and market presence.

Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation


Design your own collection with our instantly downloadable factory ready tech pack templates:
FittDesign Tech Pack Templates


Follow our host on instagram:

https://www.instagram.com/shadiadada/

https://www.instagram.com/fittdesign/


Got any other questions, email us for an instant response at:

studio@fittdesign.com


Subscribe to our weekly fashion design podcast (New episodes every Thursday at 4pm CST): https://podcasts.apple.com/gb/podcast/the-fittdesign-podcast/id1454410683

Visit our website:

https://www.fittdesign.com/

Follow us on:

https://www.linkedin.com/company/fittdesign/

https://www.facebook.com/fittdesign

https://www.pinterest.com/fittdesign/

https://www.behance....