Two Miles Away
Two Miles Away is for solo massage therapists who are tired of posting generic wellness content and getting nothing back. Hosted by Cindy Slack - licensed massage therapist of 27 years and founder of Bodywork Media. Each episode is under 20 minutes and built around one idea: your location is your biggest marketing advantage. No influencer tactics. No viral chasing. Just practical, local-first strategies for filling your books with the clients who are already two miles away and looking for exactly what you do.
Two Miles Away
Latest Episodes
Episode 8: The C in PLACE: How to Turn Client Complaints Into Local Content Ideas
Your clients are already handing you your best content ideas…they're just doing it out loud, on your table, in their own words. In this episode of Two Miles Away, we're covering the C in the PLACE framework: Complaint, and why the exact languag...
Episode 7 / PLACE: A is for Activity
Nobody wakes up thinking "I'm experiencing thoracic tension and need a massage therapist." They wake up thinking "I spent all weekend in the garden and now I can't turn my head."That's the gap this episode close...
Episode 6: The L in PLACE — Location as a Feeling, Not a Pin on a Map
TWO MILES AWAY | Episode 5: Google Is Already Reading Our Instagram (And Most of Us Are Wasting It)
TWO MILES AWAY | Episode 4: The PLACE Formula
You've been using this formula since episode one. You just didn't know it had a name.If the last thing you posted on Instagram could've been posted by a massage therapist in Ohio, Oregon, or Florida... and nobody would know the differenc...
