
Fitness Business Insights with Matt Robinson
Fitness Business Insights with Matt Robinson is your weekly dose of strategies, systems, and success stories for Personal Trainers, Coaches, and Gym Owners. Each episode dives into topics like fitness marketing, client acquisition, gym floor systems, client retention, and lead generation — giving you practical tools to grow a thriving fitness business you love.
Fitness Business Insights with Matt Robinson
The Marketing Trap That’s Killing Your Business
Are you stuck in the marketing grind—posting content, running promotions, offering free tasters—but still not getting the results you want? You’re not alone.
In this episode of Fitness Insights, Matt Robinson breaks down the marketing mindset that’s holding most coaches back and reveals how to shift from scattered, short-term tactics to a sustainable, long-term marketing strategy that actually brings in high-quality leads.
Learn how to think about your marketing like a macrocycle—just like you’d plan a client’s training program—and discover why consistency, structure, and intentionality matter more than viral posts or flashy promotions. This episode is the game-changer you need to start building a high profit, low stress fitness business that’s built to last.
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Apple Podcasts - https://podcasts.apple.com/gb/podcast/the-pro-fit-podcast/id1458318553
Spotify - https://open.spotify.com/show/315111taFKBgrk2E7o6Wt8?si=c0901b6a3e14409c
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Matt Robinson on YouTube: https://www.youtube.com/channel/UC_GIS4vVMb0sneZR6qKKMXQ
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IG - https://www.instagram.com/mattrobinsonpt/
Website - http://mattrobinsoncoaching.com