
Fitness Insights with Matt Robinson
A fitness business podcast dedicated to sharing the insights and expertises of industry experts who have built the kind of Fitness Businesses you dream of running. The best fitness business resource for Personal Trainers, Coaches and Gym Owners.
Episodes
273 episodes
The 3 Stages of Fitness Business Growth
In this episode of Fitness Insights, Matt breaks down the 3 essential stages of fitness business growth—and why trying to copy your favourite mentor’s current model might be holding you back. Using “time off” as a ...
•
Episode 273
•
39:50

My Journey from Fitness Business Struggles to Success
In this episode, I open up about my personal journey in the fitness industry—from my uncertain beginnings right after university to the breakthrough moments that transformed my career. I share the highs, the lows, the lessons learne...
•
Episode 272
•
43:24

Why People Aren't Buying: Unlocking the Buyer’s Journey
In this episode of Fitness Insights, host Matt Robinson dives deep into the buyer’s journey and reveals how strategic content and digital assets can turn curious prospects into loyal clients. Learn how to make your audience...
•
Episode 271
•
34:42

9 No-Brainer (FREE) Lead Gen Opportunities
In this episode of Fitness Insights, host Matt Robinson reveals nine no-brainer lead generation strategies that you can use every month to keep your fitness business thriving. Learn how to optimise your Google pr...
•
Episode 270
•
32:14

Fitness' Dirty Secret: The High-Ticket Lie (Exposed)
In this episode, host Matt Robinson exposes the high-ticket lie in the fitness industry. Dive in as he dismantles the hype around overpriced coaching packages and reveals why simply repackaging your standard services won’t cut it. Discover the ...
•
Episode 269
•
42:59

The 14-Day Business Overhaul: This Simple System Helped One Coach Sign 7 Clients, FAST!
In this episode of Fitness Insights, we dive into a real-life case study featuring Dean—a personal trainer who transformed his business in just 14 days. Discover how Dean boosted his recurring revenue by over £1,500 through...
•
Episode 268
•
36:54

The 'Gym Floor Fallacy' - What The 'Gurus' Are Missing...
this episode of Fitness Insights, Matt Robinson dismantles “The Gym Floor Fallacy” and challenges the notion that in-person coaching is a dead end. Discover why you don’t have to ditch the gym floor to build a profitable, low-str...
•
Episode 267
•
32:20

The £60k+ Fitness Formula
Unlock the secret to a high profit, low stress fitness business in this episode of Fitness Insights! Join host Matt Robinson as he breaks down his proven £60K+ Fitness Formula—a step-by-step blueprint that helps you hit 5K+ monthly rev...
•
Episode 266
•
33:46

More Leads, More Clients: The Lead Gen System That Actually Works
Most fitness coaches don’t have a lead generation problem—they have a traffic problem. They rely on random Instagram posts, word-of-mouth, or gym walk-ins, hoping leads just ‘show up.’ But when the DMs dry up and the referrals stop, they...
•
Episode 265
•
43:10

The Secret to Out-Sized Results
This episode discusses the mentality of people who succeed and break the mould of what most people do within an industry, or society. These people have a way of thinking that makes them part of the 1% who have a mental framework that sets them ...
•
Episode 264
•
25:17

The Tables Are Turned on Matt!
This episode is an interview I did with Alex Lenkowski from The Lenko Show recently, where we discussed all sorts of things relating to business, life, parenting, problem-solving, and more!---------To catch all episodes, make sure yo...
•
Episode 263
•
2:09:49

Build Success Recipes With This Simple Technique
Knowing how to think is a superpower. Being able to help your clients think more clearly through your coaching makes you unstoppable! In this episode I discuss a key mental model I use frequently to support my own way of thinking and the way I ...
•
Episode 262
•
15:00

How To Use Fitness Trends To Your Advantage
Fitness Trends come and go, so knowing which to pay attention to, and which to ignore, is a great skill to master. In this episode I uncover the best strategy for understanding which trends will matter to you and I also reveal a trend that no o...
•
Episode 261
•
26:10

How We're Going To Change The Fitness Industry
The Fitness Industry will always change and my vision is to play a big part in the positive changes that take place. In this episode I outline the current challenges we face in the industry, how we can overcome them, and the challenge I've set ...
•
Episode 260
•
41:28

The Framework for Endless Leads and Sales Success
Most lead generation problems can be fixed using this one simple framework that is designed to bring your Marketing, Lead Generation & Sales together into one cohesive system.It's a simple framework that's easy to implement in your ...
•
Episode 259
•
40:04

Never Struggle for Clients Again!
There's a type of client that is willing to spend 200% more money with you and will have a retention rate that is 37% longer than any other type of client.This episode reveals who that type of client is and how you can attract them on a...
•
Episode 258
•
41:42

Get Ahead In 2025 With These Two Skills...
Get ahead in 2025 by mastering a couple of skill that will transform how you feel about selling and the results you see from your sales process.Most Personal Trainers and Fitness Businesses are only converting about 20-30% of their cons...
•
Episode 257
•
34:39

Merry Christmas - The Push vs. Pull Conundrum
Merry Christmas! This short episode covers one of the biggest frustrations you'll likely face as a business owner and how to handle it. It has been raised as a common issue in the recent business reviews I've been doing with clients and I wante...
•
Episode 256
•
11:05

3 Under-Used Fitness Business Models
Most Fitness Businesses get stuck because they are blind to the many opportunities that exist in this space. They've been brainwashed into thinking that there are only a few ways to serve this space. That isn't true. In this episode we explore ...
•
Episode 255
•
35:43

How To Create Your Own Freedom With Your Fitness Business
How do you create your own freedom? That's what this episode unpacks. I share three simple steps you can follow to create your own freedom and get clear on what you want from your life, your fitness business, and your experiences.------...
•
Episode 254
•
36:53

Sales & Consultation Insights You CANNOT Miss...
In this episode of The Fitness Insights Podcast I cover three questions I've been asked recently about sales and consultations in the hope it gives you unique insights to best position your business for 2025. ---------To catch ...
•
Episode 253
•
27:03

Become Irreplaceable And Never Struggle for Clients
In this episode of Fitness Insights, I discuss the idea of becoming a '1% Coach' and setting that as the 'North Star' of what we should be aiming for in our careers as Coaches (of any sort).The concept behind a 1% Coach is that they bri...
•
Episode 253
•
29:21

January Success Starts Now - Do These 5 Things...
You can join the '12-Day Tune Up' here: https://api.leadconnectorhq.com/widget/form/bIEnEqU5xE8sbKNW4bI3Setting your Fitness Business up for success in 2025 ...
•
Episode 252
•
23:34

The Stupidly Simple Numbers Behind A Successful PT Business
Most PT's overthink and overcomplicate what it takes to build successful business. They don't work out the maths behind the business they want to build. If they did, they could reverse engineer it. That's exactly what i show you how to do in to...
•
Episode 251
•
21:29

Understanding Paid Marketing in Fitness and How To Get Started
In this episode I reveal a few more insights from my latest Fitness Business Event, specifically relating to paid marketing for Personal Trainers. Inside you can expect to learn...> When paid marketing makes sense for most Personal T...
•
Episode 250
•
33:16
