Secrets To Scaling Your Ecommerce Brand
TL;DR: Secrets to Scaling Your E-commerce Brand Podcast
Hosted by Brand + Agency Owner Jordan West, delve into the essentials of e-commerce growth, including:
- Paid Advertising: Master the art of paid ads across platforms.
- Creative Strategy: Unlock innovative approaches to marketing.
- TikTok Shop & Ads: Explore the potential of TikTok for e-commerce.
- Facebook Ads: Leverage Facebook's vast network for your brand.
- Influencer Outreach: Harness the power of influencer marketing.
- Real Successes & Failures: Learn from real-life experiences and case studies.
- Industry Leader Insights: Gain wisdom from top figures in the e-commerce world.
Join us for invaluable advice and strategies to elevate your e-commerce store.
Welcome to "Secrets to Scaling Your E-commerce Brand," the podcast where we dive deep into the mechanics and strategies of growing your online store. I'm your host, Jordan West, a seasoned entrepreneur who has navigated the highs and lows of owning six e-commerce brands and leading a DTC marketing agency.
In this podcast, we're not just scratching the surface. We're dissecting the very core of what it takes to amplify your e-commerce store's revenue. From mastering paid ads and unravelling the mysteries of creative strategy to leveraging TikTok Shop and TikTok ads, Facebook ads, and beyond. I'll share the tactics that have propelled my businesses forward and the lessons learned from the pitfalls I've encountered along the way.
But that's not all. "Secrets to Scaling Your E-commerce Brand" is also about the voices of industry leaders who've made significant impacts in the e-commerce world. Join us as we talk to these pioneers, extracting valuable insights and actionable advice that you can apply directly to your business.
Whether you're a budding entrepreneur eager to make your mark or an established brand looking to break through to the next level, this podcast is your go-to resource for strategies that work. Join me, Jordan West, as we unlock the secrets to scaling your e-commerce brand, transforming challenges into opportunities, and visions into realities.
Secrets To Scaling Your Ecommerce Brand
Ep 230: Acquire Businesses Alongside Growing Your Core Business With Jaryd Krause, Buying Online Businesses
When 90% of new businesses fail, why not buy one that already found success instead of starting from scratch?
In this episode, Jaryd Krause, Founder, and CEO of Buying Online Businesses talks about the key factors to consider when acquiring businesses. He shares the scenarios to look out for where it’s better to buy a business than start one. He also gives us some valuable insights about what kind of businesses are best to acquire and how to acquire them.
KEY TAKEAWAYS FROM THIS EPISODE
- Those who don’t have much money but have plenty of time should just start their own businesses. Those with less time but more money are better off buying a business.
- The hardest part of starting a business is you need to build a system.
- When you buy a business, what you’re doing is you’re buying a system that’s proven to work.
- When you buy a business that’s earning a monthly profit, you can use that money to reinvest it and scale your business faster. By doing this, you’re achieving your goals much faster.
- When beginning your acquisition journey, it can be difficult to understand how to tell a good company to buy from a bad one. Start by working with website brokers- they have a lot of businesses, and their brand is behind what they’re selling. They wouldn’t sell you a business if it reflected poorly on their brand.
- When you buy a business for over a million, you are buying something more established, more grounded, and with less risk.
- When negotiating terms, find out first what the seller wants out of the sale. Once you find that, you can deliver what they want to them in more creative ways.
- Cut out what’s not working and lean on more on what’s working.
TODAY’S GUEST
Jaryd Krause is a leading Australian business coach, mentor, and online business professional. He went from being a plumber to building an online business empire. Now, he dedicates his time to teaching individuals worldwide how to transition from employment to having their own business.
Connect and learn more about Jaryd and his company here:
Website: buyingonlinebusinesses.com
LinkedIn: https://www.linkedin.com/in/jarydkrause/
We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here:
https://mindfulmarketing.co/growthplan-apply
If you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!
https://mindfulmarketing.co/apply
In this episode's sponsor is Revenued - is a financial technology company that provides businesses with revenue-based financing solutions. Instead of relying on credit scores or collateral, Revenued offers funding based on a company's revenue. This allows businesses to access capital quickly and repay it as they generate income.
Learn more here: Revenued