#106: Setting Expectations (The Most Underrated Skill in Dentistry)

In this episode, Mark Thackeray discusses the critical importance of setting expectations in dentistry. He emphasizes that unmet expectations lead to frustration for both patients and practices. By clearly communicating what patients can expect before, during, and after their visits, dental practices can enhance patient comfort, increase treatment acceptance, and foster trust.

Takeaways

• Setting expectations is crucial for patient satisfaction.
• Unmet expectations lead to frustration and negative experiences.
• Clear communication can reduce patient anxiety and increase compliance.
• Patients often fear the unknown aspects of dental treatment.
• Providing a roadmap for visits helps patients feel in control.
• Over-communicating during treatment can alleviate discomfort.

Chapters
00:00 Setting Expectations in Dentistry
02:56 The Importance of Clear Communication
06:09 Building Trust with Patients
08:38 Enhancing the First Visit Experience
11:49 Effective Treatment Planning
14:35 Managing Urgent Care Expectations
17:33 The Role of Referrals in Practice Growth
20:42 Creating a Consistent Patient Experience

Get Marketing Help

Want our team to help with your marketing efforts? Contact Maria to schedule a time to talk: maria@markthackeray.com