The Dental Marketing Secrets Podcast
Who else is sick and tired of paying for marketing and advertising that fails miserably to move the needle and leaves you frustrated, confused, and ready to write off marketing altogether? Enter...The Dental Marketing Secrets Podcast. Our mission is to be the ultimate source for ideas and tactics to grow your dental and ortho practice, allow you to serve a more patients, and leave a greater impact. And for more proven strategies to grow your practice, visit www.MarkThackeray.com
Episodes
93 episodes
#93: Making Magic: How To Disney-fy Your Practice
What if your dental office could feel as magical as a visit to Disney? In this episode of the Dental Marketing Secrets Podcast, host Mark Thackeray dives into the secrets behind creating an unforgettable patient experience. We explo...
•
Season 1
•
Episode 93
•
30:08
#92: Never Lose A New Patient Call to Voicemail Again - Dr. Peter Gabbay
In this episode of the Dental Marketing Secrets Podcast, host Mark Thackeray sits down with Dr. Peter Gabbay, the founder of Dentina.ai, an AI-driven dental receptionist that's transforming how ...
•
Season 1
•
Episode 92
•
39:17
#91: Applying the 80/20 Rule to Your Practice
In this episode of the Dental Marketing Secrets Podcast, host Mark Thackeray dives into the powerful 80/20 principle and how it can revolutionize your dental practice’s marketing strategy. Here's a few highlights from this episode:
•
Season 1
•
Episode 91
•
30:08
#90: Is Your Website Helping or Hurting Your Practice
Your website is more than just an online business card—it’s the digital front door to your practice. In this episode, we’ll explore how a well-designed, user-friendly website can attract new patients and grow your practice. You’ll ...
•
Season 1
•
Episode 90
•
40:07
#89: Which Marketing is Working with Dr. Jeff Greenfield
Are your marketing efforts actually paying off? Or are you just guessing? Joining the show today is Dr. Jeff Greenfield, co-founder and CEO of Provalytics. With over 30 years of strategy, growth, a...
•
48:19
#88: AI-Powered Dental Marketing with Adrian Lefler
In this episode of the Dental Marketing Secrets Podcast, we delve into the transformative power of AI in modern dental practices. Adrian Lefler, CEO of My Social Practice, join us for an interactive interview on how AI can revolutionize y...
•
Season 1
•
Episode 88
•
52:51
#87: Treating People Not Patients with Dr. Michael Sonick
Author, speaker, and well-known periodontologist Dr. Michael Sonick joins the podcast today to share how to create rock-solid relationships with your patients by seeing them not as patients, but by people. Here are just a fe...
•
Season 1
•
Episode 87
•
58:03
#86: Adding an Associate with Dr. Pete Theurer
The opportunities that an associate bring are exciting. An associate can lead to higher production by opening up another column on your schedule. Over time, this can be a major contributor towards practice growth as patients build ...
•
Season 1
•
Episode 86
•
52:37
#85: Leveraging KPIs to Grow Your Practice w/ Dr. Weston Spencer
In this episode, I talk with Dr. Weston Spencer, a renowned cosmetic dentist in La Jolla, CA, as he reveals the crucial role of Key Performance Indicators (KPIs) in transforming dental practices. Dr. Spencer shares his insights on ...
•
Season 1
•
Episode 85
•
39:10
#84: The Marketing Startup Guide: 5 Steps
If you are wanting to get more intentional about marketing your dental practice...or are in the middle of acquiring a new practice...this episode will help you focus on 5 key areas to help you hit the ground running. This episode p...
•
Season 1
•
Episode 84
•
44:01
#83: Lifetime Value of a Patient
Know your numbers. How often do we hear this? ALL. THE. TIME. But do you truly know what a patient is worth to you? And more importantly, do you know how much you can afford to invest to acquire a new patient?...
•
Season 1
•
Episode 83
•
18:00
#82: Rural Marketing with Dr. David Whitlock
Arizona. Texas. Colorado.Oklahoma.North Carolina. Kentucky. Dr. David Whitlock has practiced all over the country. And today he joins the show to reveal his absolute favorite place. (and it's not even ...
•
Season 1
•
Episode 82
•
44:30
#81: Traction: Get a Grip On Your Business [Part 3]
The final episode in our 3-part series on the book Traction by Gino Wickman. In today's episode, we reveal the la...
•
Season 1
•
Episode 81
•
53:31
#80 Traction: Get a Grip On Your Business [Part 2]
Today, is the second part of our 3-part series on the book Traction by Gino Wickman. In today's episode, we dive into 2 of the 6 components of the Entrepreneurial Operating System (EOS) Framework: Vision & People. ...
•
Season 1
•
Episode 80
•
38:17
#79: Traction: Get a Grip On Your Business [Part 1]
Today, we're diving deep into a book that's been making waves in the world of business and dentistry alike – "Traction" by Gino Wickman.If you've been looking for a clear roadmap to success in your dental practice, then this 3-part serie...
•
Season 1
•
Episode 79
•
29:43
#78: Analytics & Attribution: Uncover What's Working with Nick Jackson
What's Really Driving New Patients? Here's How To Find OutIn this episode, we dive into a crucial aspect of modern dental practice marketing—analytics and attribution. Join host Mark Thackeray and special guest, Nick Jackson, as ...
•
Season 1
•
Episode 78
•
39:36
#77: Get More Google Reviews! Here's How
More Google Reviews = More Social Proof, More Visibility, More PatientsIt's time to get serious about Google reviews. In this episode, Mark breaks down why Google reviews are so gosh darn important and how to get more of them. ...
•
Season 1
•
Episode 77
•
28:19
#76: From $500K to $2.5M - How I Grew My Practice 5x w/ Dr. Weston Spencer
5x Practice Growth. That's what we're talking about in this episode. I'm joined by childhood friend Dr. Weston Spencer to break down his pathway to scaling up his practice $500K to $2.5M in just 5 years. Here are just ...
•
Season 1
•
Episode 76
•
48:49
#75: Take Back Control of Your Finances with Dr. Jill Wade
In this episode, Dr. Jill Wade joins the podcast to break down the importance of financial control and how it impacts your end game. As both a practicing dentist and financial specialist, Dr. Wade provides a very unique perspective. ...
•
Season 1
•
Episode 75
•
51:39
#74: The Team Captain of Your Marketing with Lorie Streeter
When it comes to marketing your practice, there is one person who should be your marketing team captain...your office manager. With one foot on the practice side and the other with the patients, your office manager gets to see and exper...
•
46:18
#73: More Google Ads Q&A
More great questions regarding Paid Search plus a quick case study. In this episode we break down: Should I use broad keywords? Should I not?What should my Google Ads budget be?
•
Season 1
•
Episode 73
•
22:50
#72: Top 5 Local SEO Mistakes
Looking to dominate your immediate area, show up in all the top search results, and command the lion's share of organic traffic? Then Local SEO will play a MASSIVE part in your marketing strategy. And to help you get off the gro...
•
29:25
#71: How to Attract Top Talent to Your Practice
Finding the right people to join your team is flat-out tough. Employees have a long checklist of what they are looking for-Schedule flexibility, training opportunities, leadership and advancement, competitive pay-All of...
•
Season 1
•
Episode 71
•
30:36
#70: How to Get Patients to Rave About You on Social Media with Scott Linford
Referrals are the best types of new patients out there. They trust you more, are more likely to accept treatment, less prone to haggling on price, and typically remain patients for longer. But...if I were to ask you to explain your plan...
•
Season 1
•
Episode 70
•
42:54
#69: Email Unleashed (Part 3) - Case Studies!
The finale of our Email Unleashed series is here. We walk through how one practice generated 584 referrals in 12 months, and another practice produced $204K in crown treatment in just 30 days...using good ol' email. Listen in and ta...
•
Season 1
•
Episode 69
•
32:28