Responsibly Different™
We started Responsibly Different™ in 2020 as a way to document Campfire Consulting’s journey toward B Corp certification and explore how business could be used as a force for good. Since then, the show has evolved through different seasons and series, each looking at responsibility from a different angle across business, media, culture, and impact.
Our latest series, Responsibly Human, explores what happens as more of the world becomes measured, modeled, and automated.
Hosted by Chris Marine, founder and CEO of Campfire Consulting, an independent media strategy, planning, buying, and measurement agency, the series brings together researchers, technologists, marketers, creators, and leaders to explore what actually moves people, earns trust, shapes behavior, and makes something feel made for us instead of simply delivered at scale.
From media and advertising to culture, business, AI, and decision-making, each conversation asks a simple question: what does technology still miss?
Responsibly Human is part of Campfire’s broader work helping brands think more intentionally about media, attention, trust, and the impact of where they invest.
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