Uncommon Real Estate
Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, you’ll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Don’t follow the herd, Be Uncommon!
Uncommon Real Estate
Why Sellers are Choosing Our Buyers Over Higher Offers
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Most real estate agents assume the highest offer always wins. But Chris has learned that price is only part of the equation.
In this solo episode of the Uncommon Real Estate Podcast, Chris breaks down the negotiation strategies that consistently help his buyers win even when someone else is willing to pay more.
From creating certainty for sellers to leveraging stronger terms, lender relationships, and strategic offer deadlines, you'll learn the practical tactics that separate winning agents from everyone else.
In This Episode, You'll Learn:
- Why the highest offer doesn't always win
- How to use BATNA (Best Alternative to a Negotiated Agreement) in negotiations
- Why certainty is one of the most valuable assets in any real estate transaction
- The role lender communication plays in winning competitive offers
- The importance of reputation and likability in long-term success
- How to make your offer "easy to say yes to"
- Simple systems every buyer's agent should implement immediately
Resources Mentioned
- Never Split the Difference by Chris Voss
- Getting to Yes by Roger Fisher and William Ury
- How to Win Friends and Influence People by Dale Carnegie
- Influence by Robert Cialdini
Hit Chris up:
- Facebook - https://www.facebook.com/ChrisCraddockBusiness/
- Instagram - https://www.instagram.com/craddrock/
RESOURCES:
🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland
⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group
🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group
💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!
🧑🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.