The NOW Gen
Over the years marketers have been analizing different generations, and recently we have seen a red thread among all of them; SPEED they want things to happen NOW. Each episode we talk about what's happening with brands and see how professionals across different industries cope with this fast changing market and live up to the expectations of The NOW Gen.
Podcasting since 2021 • 37 episodes
The NOW Gen
Latest Episodes
Grace Kao on How Audio Marketing is Redefining Brand Connections
We are sitting down with Grace Kao, Spotify’s Head of Global Business Marketing, for an exclusive look into the world of modern marketing mastery.With a career spanning over 20 years, Grace has helped brands like Pepsi, Apple, and PlayStati...
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Season 2
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Episode 157
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27:05
EP 156 | Cultural Nuances, Digital Transformation, and Marketing for the NOW Generation with Kunal Mehta
In this episode, we sit down with Kunal Mehta, Global Head of Marketing, Communication, and Brand at dsm-firmenich Animal Nutrition & Health. With over 20 years of experience spanning strategic brand management, campaign innovation, and dig...
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Season 2
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Episode 156
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34:27
E155 | Mastering Media Strategy with Michelle Kircher-Weiskittel
Welcome to another insightful episode of The Now Gen Podcast! 🎙️ In this episode, we're thrilled to have Michelle Kircher-Weiskittel, Head of Media, Creative, and Operations at Albertsons Media Collective, share her expertise on the evolving la...
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Season 2
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Episode 155
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25:26
E154 | TikTok is Redefining Brand Engagement in the Digital Age by Sofia Hernandez from TikTok
In this enlightening episode, we have the pleasure of hosting Sofia Hernandez, the global head of business marketing at TikTok. Sofia shares invaluable insights from her unconventional career path to her influential role at one of ...
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Season 2
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Episode 154
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34:39
E153 | Empowering Innovation with Lauren Sallata, CMO of Ricoh USA
Lauren unveils how Ricoh USA is leading the charge in transforming workplaces with cutting-edge digital services, smart technologies, and a steadfast commitment to sustainability. Known for her visionary leadership and strategic prowess, ...
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Season 2
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Episode 153
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21:05
