The Photo Diaries Podcast
Welcome to The Photo Diaries Podcast. I’m your host Grace Costa, a commercial photographer of over 2 decades, photography busines and marketing mentor. This podcast opens up a secret diary about the world of the photography industry. We’ll bring you inspiring interviews with industry professionals in the world of business & creativity, as well as stories, and tips to help propel you through your photography journey- whether you're just starting out, or a seasoned pro. Thanks for joining me today, now, let’s open the latest diary!
Podcasting since 2022 • 49 episodes
The Photo Diaries Podcast
Latest Episodes
Photographers Simple Guide to Google Reviews
In this episode Grace shares the importance of how to start using Google reviews in your client workflow in your photography business to build trust and credibilty overtime. How to get started on google business listing
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14:39
Should You Discount for Not-For-Profits? The Truth Photographers Need to Hear.
Grace discussed her experiences with pricing strategies and working with not-for-profit organizations, sharing examples of when to offer discounts and maintaining professional rates. She emphasized the importance of charging full rates for high...
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11:42
Lessons From the Studio Floor: How Working for Other Studios prepared me for my own Business
JOIN- MARKETING FOR PHOTOGRAPHERS WORKSHOP- LIVE 3/10/2025 AT 12PM (AEST)https://www.gracecosta.com/marketing-made-for-you-live-workshop/<...
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25:11
Understanding your Ideal Client is the Key to Successful Marketing
Join the Marketing for Photographers Workshop 3rd October 20253rd October 2025 from 12pm AEST ONLINE head to the link above to find out more.
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11:50
Overtime Happens: How to Protect Your Time, Energy, and Client Relationship
Grace Costa addressed managing event overtime for photographers, citing a client's shoot that ran past schedule, causing billing uncertainty due to poor communication. She advised including an hourly overtime clause in contracts and proactively...
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6:59