Marketing Made Easy for HR Consultants
Hey, there!
Welcome to the Marketing Made Easy for HR Consultants podcast hosted by Nick Poninski.
The show that helps you build a business that earns £70K or more.
When you tune in you'll discover the tips and tactics to generate a pipeline of perfect-fit, high-paying clients without expensive ads... time-consuming social media... or monotonous networking meetings.
So if you want more leads, clients, sales, and profits, then this is the show for you, my friend.
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New episodes every Wednesday.
Find out more at www.theinfluentialconsultant.co.uk
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To support the show please leave a review at:
https://www.podchaser.com/podcasts/marketing-made-easy-for-hr-con-5606732
Episodes
104 episodes
She Was Stuck. Now She’s On Track for 7-Figures. Here’s What Changed.
If you’ve ever wondered whether you can turn your consultancy into a premium, thriving business…Know that it’s absolutely possible.Lorraine Macdonald has done exactly that — but it didn’t happen overnight, and it didn’t happen wit...
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28:44
Sleep: The Secret Weapon for HR Consultants to Win Clients, Boost Sales, and Stay Focused
Most consultants think the answer to better results is doing more — more marketing, more sales calls, more hours at the desk.But sometimes, it’s not about adding more. It’s about improving the simplest habit you already do every single d...
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6:49
Feel Fitter, Think Clearer, and Perform Better in Your Consultancy
If you’ve ever wondered why you feel drained, foggy, or stuck in survival mode no matter how hard you push... This episode is for you.I sat down with Emma Jay, a wellbeing coach who specialises in helping busy professionals finally take ...
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27:54
What if the Stories You Tell Yourself Are the Reason You’re Stuck?
Most HR consultants think the reason they’re stuck is their marketing, their sales, or even their pricing.But more often than not, it’s none of those things.It’s the stories they’ve been telling themselves.Stories like,
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10:42
Journaling: Clear Your Head, Reduce Stress, and Take Control of Your Business
If you’ve ever felt overwhelmed, stuck, or unsure what to do next in your business, this episode is for you.I sat down with Anna Woolliscroft, founder of Writing With Purpose and journaling expert, to unpack how self-employed HR c...
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31:51
The Three Circles That Could Change Your Life
Most people waste hours of energy every week stressing over things they can’t change — from what competitors are posting on LinkedIn to the latest headline that pops up in the news.But the truth is, real peace — and real progress — come ...
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3:55
Clearer Comms, Happier Teams: Accessibility Tips Every HR Consultant Needs
If you’ve ever handed over a policy, launched a new process, or uploaded something to a client’s intranet — only to wonder if anyone actually understood it…This episode is for you.I’m joined by Katie Merrien, founder of C...
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32:22
Why I Never Skip My Morning Walk (And Why You Shouldn’t Either)
Most people think they need to do more to feel better — longer workouts, bigger goals, bigger changes.But sometimes, it’s the small, simple habits that make the biggest difference.In this Sunday Session, I’m sharin...
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8:01
Live Coaching Session: How HR Consultants Can Capture and Monetise Their LinkedIn Leads
I recently sat down with Bev Collins, an experienced HR Consultant who’s recently racked up over 140,000 impressions on her LinkedIn posts. On paper, she looks like an “influencer”. But here’s the catch — Bev isn’t capturing any of ...
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37:15
Why Motivation Will Always Let You Down
Most people wait for inspiration, for the perfect day, or for the “right moment” to take action.But that's waiting for motivation, and motivation fades. It comes and goes. And that's a problem.But discipline? That’s what really ge...
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4:11
Success Squad or Fastlane Formula? The Decision That Could Change Your HR Consultancy Forever
Imagine turning on your laptop on a Monday morning to find new client enquiries waiting — and knowing exactly what to do to win the right ones at the right price.That’s the kind of business we’ve been talking about all week during...
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14:57
Time: How Much Do You Really Have Left?
🎙️ This episode might change how you see your life.Seriously.You'll discover a simple but powerful exercise that shows you — in black and white — how much time you’ve likely got left.It’s not meant to scare you (thou...
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7:45
The Four C’s of Success: Because Being an Expert at HR Isn't Enough
If you think being an expert at HR is the key to running a successful business, then you couldn’t BE more wrong.Sure, being an expert in your field is important. After all, if you don’t know your craft, you won’t deliver great ser...
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19:29
Money. It's Not What You Think It Is
Most people think saving money makes them smart. While others fritter their money away without thinking about it.But investing in something to actually improve their lives? They pause and delay.Well, what if that's actually keepin...
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5:56
You Went Self-Employed for Freedom — So Why Does It Feel Like You’re Trapped?
If you're an HR Consultant who feels stuck on the content treadmill, chasing "leads" you met at networking events, or you're second-guessing your pricing...Know that you’re not doing anything wrong.You’ve just been sold a business...
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10:43
Your Phone Is Poisoning Your Mind. Here’s the Antidote.
If you’ve ever reached the end of the day and thought, “What did I even do today?” — this episode is for you.Because whether you realise it or not, your phone is stealing your time, your focus, and your confidence.And if ...
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7:36
What to Say on Camera to Win More Clients and Leads for Your HR Consultancy
Most HR Consultants know they should be using video…But when it comes time to hit record, the same question always crops up:“What the hell am I even meant to say?”If that’s you — stuck staring at the camera,...
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30:10
The Circle of Life: How to be Happier in Your Life in Under 30 Minutes
If you’ve ever felt a bit off… like things should be fine, but you're just not thrilled with how life feels — this episode is for you.Because today, I’m introducing a simple but powerful tool: the Circle of Life....
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8:14
Video Setup Made Simple: Film Confidently Without Fancy Tech
If you've ever thought about using video to market your HR consultancy… but felt like the tech might let you down then this episode is for you.Because today, I’m breaking down exactly what you do and don't need to look and sound confiden...
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19:43
Introducing The Sunday Sessions: What to Expect and Why You Should Tune In
In this first Sunday Session, I’m sharing what these new weekly mini-episodes are all about, how they’ll help, and why mindset isn’t a luxury for HR consultants… it’s a necessity.You’ll discover:🎯 What to expect from these short, ...
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3:38
6 Lies About Video Content That Stop Brilliant HR Consultants Posting (And How to Get Past Them)
If you’ve ever said, “I know I should do video, but…” — this episode is for you.Because today, I’m breaking down the 6 most common fears that stop brilliant HR consultants like you from ever pressing record.And if you want ...
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23:13
What 82% of Buyers NEED But Most HR Consultants Don't Offer
If you’re an HR Consultant who’s tired of being the “best kept secret”, sick of churning out content that no one sees, and wondering how to finally stand out from the crowd…This episode is for you.Because I’m kicking off a 4-part ...
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28:23
Reddit? For HR Leads? You’re Joking… Right?
If you're an HR Consultant who’s fed up with LinkedIn’s algorithm, bored of networking events, and wondering where the actual clients are hiding…This episode might be for you.Because I sat down with Daniel Kirk, founder o...
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27:17