
D2C Diaries
Join Olly Hudson and Loukas Hambi in a laid-back yet insightful podcast, where we dive into the heart of D2C and e-commerce. With a combined experience of managing over £150 million in ad spend across Meta and TikTok and helping scale over 200 brands, we bring you a digestible blend of performance, operational, and creative wisdom.
D2C Diaries
Meta ads not landing? Steal our viral TikTok ad strategy that’s SCALING creatives on Meta
When marketing doesn’t let you have a day off…
Even on holiday, we’re back with a new episode, this time, with a spatula as a mic.
In this episode, we dive into how TikTok-style creatives are driving serious results on Meta and how brands can repurpose them for better performance.
We cover:
1️⃣ Why TikTok Shop-style ads are dominating and how to leverage them
2️⃣ How to fuse high-production (HP) content with UGC for 10X creative iterations
3️⃣ The impact of storytelling-driven ads on engagement and conversions
4️⃣ How brands can test TikTok creatives first before scaling them on Meta
Plus, in the second half of the episode, we answer YOUR questions breaking down how to avoid creative fatigue, scale ad performance, and drive better results with lower budgets.
If you’re not repurposing TikTok ads for Meta, you’re missing out, tune in to learn how to make it work for your brand.
Follow Loukas on socials:
LinkedIn: https://shorturl.at/TRI8B
Twitter: https://x.com/LoukasHambi
Follow Olly on socials:
LinkedIn: https://shorturl.at/kPrqO
Twitter: https://x.com/oliverwhudson
Follow D2C Diaries on socials
TikTok: https://www.tiktok.com/@d2c.diaries
Instagram: https://www.instagram.com/d2c_diaries/