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D2C Diaries
Join Olly Hudson and Loukas Hambi in a laid-back yet insightful podcast, where we dive into the heart of D2C and e-commerce. With a combined experience of managing over £150 million in ad spend across Meta and TikTok and helping scale over 200 brands, we bring you a digestible blend of performance, operational, and creative wisdom.
D2C Diaries
Latest Episodes
The AI Stack Behind £100M Annual Ad Spend in 2026
This podcast is proudly sponsored by SARAL. Find influencers, reach out, manage every relationship, all in one place, without any chaos. 200+ brands including Grüns, Solawave, Spacegoods are running their influencer programs on SAR...
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The 4 Growth Levers Every DTC Brand Needs To Audit
This podcast is proudly sponsored by Incard.Most founders building high-growth digital companies are stuck doing the same thing: toggling between apps, wrestling with spreadsheets, and manually reconciling expenses - all while trying to...
Q1 2026 D2C Debrief: AI Animation, Attribution Updates, and the Creative Gap Brands Are Missing
We're back. After a month off, a new office, two London events, and somewhere between 1,500 and 2,000 ads launched... there's a lot to catch up on.In this episode, Olly and Loukas do a full Q1 2026 debrief across creative strategy, Meta ...
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The Persona Mastermind: How Top 1% DTC Brands Drive Incremental Reach on Meta
🚨🚀 Your creative strategy was built for an algorithm that doesn't exist. In 4 weeks, we'll identify exactly where your creative is leaking money and hand you a roadmap on how to fix it using a persona-driven strategy that reduces CAC, bea...
M&A Secrets for selling your DTC brand in 2026
🚨🚀 If you're a brand spending £100K/month, we'll run your ads. Apply for your growth roadmap: https://eu1.hubs.ly/H0slb_f0Most DTC founders have a number in their head. A valuation. An exit. A moment where the work pays off.What...
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