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The Six Figure Personal Stylist Podcast
The styling consultancy is the first "stylist only" business consulting firm dedicated to making personal stylists like you into 6-figurecreative CEOs.
We’re dedicated to pioneering a new category of badass, wealthy industry shifting stylists who run businesses that are ridiculously fun, have dreamy AF clients, and are making so much predictable monthly income, saving items in your The Real Real cart instead of checking out right away becomes a thing of the past.
Everything is about to change for you.
Listen in each week as host, Nicole Otchy, takes you inside the world of Six Figure Personal Stylists and what it takes for you to step into this world for yourself.
Episodes
101 episodes
What to Actually Focus on at Every Stage of Your Styling Business
Every stage of a styling business comes with its own challenges, and it doesn't matter how long you've been doing this. When you're focused on the wrong problem for the stage you're actually in, everything feels so much harder than it should.
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33:50
Why Personal Stylists Get Stuck in a Boom-and-Bust Business Cycle
You've been doing this long enough to know your work is good. The client results are there. The testimonials are there. And still, every time a slow season hits or life gets in the way, you feel like you're rebuilding from zero. Not on your pac...
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Episode 96
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33:39
Raising Your Prices Even When You're Scared with Michelle Loo
Six months into her personal styling business, Michelle Loo had done everything most stylists think they're supposed to do. She had training. She had systems. She had clients who were strangers, not just friends doing favors.On paper, th...
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Episode 95
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40:13
Why Your Niche Isn't Filtering for the Right Personal Styling Clients
You have a niche. It's probably something like "helping working women feel confident getting dressed every day" and it's sitting in your Instagram bio right now. You post about it. You're getting people onto discovery calls who seem like a perf...
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Episode 94
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23:21
How Perfectionism Is Blocking Your Growth as a Personal Stylist
You've been tweaking your website for six months. You rewrote your packages again. You recorded that reel and deleted it because the lighting was off. You tell yourself you just have high standards. But if you're being honest, nothing is actual...
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Episode 93
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37:46
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Why Building a Course Is the Wrong Fix for Your Styling Business
If you've ever thought a course was going to be the thing that finally made your styling business feel stable, I get it. I've been in that place where the one-to-one grind feels unsustainable and everything online is telling you to scale, go pa...
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Episode 92
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25:33
How Niching Down and Raising Prices Led to a Sold-Out Season with Sophia Bayly
Sophia Bayly didn't wait until she felt ready. She raised her prices, niched down into six- and seven-figure entrepreneurs, and relaunched her signature offer with completely new messaging. She sold out in two weeks, signed 17 clients, and book...
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Episode 91
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35:32
The Business Design Problem Every Stylist Mistakes as a Marketing Problem
Struggling to book styling clients? Your issue might not be a marketing problem, but a business design problem that is showing up in your marketing. Creating better content or using different tactics or techniques isn’t going to fix it...
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Episode 90
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31:08
Why Most Styling Businesses Can’t Deliver the Transformation They Promise
Transformation isn't a client feeling seen during your session. It's not earning more because you call your packages transformational. It's not even your client leaving your work together feeling confident or getting compliments on their new lo...
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Episode 89
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33:38
Why Burnt Out But Not Booked Out Happens to Personal Stylists
If I could go back and tell myself one thing as a stylist who took six years to hit seven figures, it would be this. Stop trying to sell confidence. You can't deliver it. And the longer you keep trying, the longer you'll stay stuck, overworking...
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Episode 88
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22:50
When Good Styling Isn't Enough to Grow Your Business
Nearly every personal stylist has a moment in their business where effort stops translating into momentum. You’re no longer a beginner, but you’re not encountering the ease, confidence, or profitability you were promised would come with experie...
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Episode 87
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31:37
How Asma Parvez Built a Thriving Styling Business Without Sacrificing Her Life
Asma Parvez’s career has been anything but linear. Yet, her unwavering conviction has carried her through every reinvention. From her early days of anonymously blogging about modest fashion to styling women for magazine covers, and bec...
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Episode 86
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44:51
What's Actually Keeping Personal Stylists Stuck Below Six Figures
So many talented professionals still feel stuck, overworked, and miles away from a six-figure business. It’s not a lack of demand, a saturated market, or even a shortage of clients willing to pay premium rates. The real problem is deeper and fa...
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Episode 85
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33:32
Why Enclothed Cognition Isn’t Doing What Stylists Think It Is
Most stylists love the idea of transformation. They love saying their work helps clients “feel confident,” “think better,” “earn more,” and “step into their next-level selves.” Unfortunately, very few understand why any of that would b...
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Episode 84
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30:53
The Real Reason Your Engagement Is Down and Your Content Isn’t Converting
You're posting. You're showing up. You're doing all the things. And nothing's moving. Your views are down, no one's engaging, and you're not getting any sales. So you blame the algorithm, blame the economy, and tell yourself people just aren't ...
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Episode 83
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22:30
How to Handle the Emotional Hangover After a Bad-Fit Client
Every personal stylist has that one client who leaves you questioning everything you thought you knew about your business, your talent, and even yourself. You saw the red flags, but scarcity, fear, or hope told you it would be fine. And then it...
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Episode 82
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23:09
Why “Before” and “After” Marketing Doesn’t Sell Transformational Personal Styling
There’s a moment in every styling business where you start wondering if you’d make more sales by posting before-and-after photos. Maybe you’ve tried it already, or maybe you’ve avoided it because it feels uncomfortable to put clients out there....
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Episode 81
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26:25
Thought Leadership Turns an Overbooked Stylist Into a Trusted Advisor
There comes a moment in every stylist’s business when the dream starts to feel a little too heavy. You’re fully booked. You’ve hit six figures. You’ve built the reputation you once chased, yet the joy feels dulled. The work is still meaningful,...
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Episode 80
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28:05
Why Being Busy Is Blocking Your Next Level as a Personal Stylist
It’s one thing to reach six figures in your styling business. It’s another to actually feel like you’ve arrived there. Too many stylists keep sprinting on the hamster wheel long after they’ve “made it,” believing that being overbooked, exhauste...
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Episode 79
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22:23
How Erin Stoll Turned Showing Up into a Six-Figure Styling Career
Like many, Erin Stoll started her career by helping friends with closet edits and styling for parties. She experimented on Instagram, showed up consistently, and took on opportunities that scared her. Little by little, she created a body of wor...
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Episode 78
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55:02
The Mistake Stylists Make When They Start Hiring
Many stylists mistakenly believe that scaling a team means scaling their business. As a result, they find themselves overworked, underpaid, and feeling stuck in the same business challenges they had at $50k. Instead, you need to take the reins ...
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Episode 77
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18:39
Why Six Figures Still Feels Like Survival Mode
An identity crisis often arises when hustle meets success for established stylists. Despite hitting that magical six-figure revenue milestone, you feel disillusioned, burned out, or stuck. It’s like you’re still in business survival mode, just ...
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Episode 76
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27:56
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Why Adding Offers When Your Styling Business Feels Slow Is a Mistake
When you don’t have new clients lined up, it’s tempting to whip up a brand-new offer, slash the price, and call it a solution. It gives you a quick dopamine hit, but it’s panic mode, not strategy. And that cycle of tweaking and adding services ...
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Episode 75
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22:20
3 Truths Personal Stylists Don’t Want to Hear (But Must to Hit Six Figures)
It’s time for a wake-up call. If you’re a stylist feeling stuck despite doing all the things, yet hesitate to invest in your growth to get unstuck, then you need to be aware of some uncomfortable truths…ones that too many business owners don’t ...
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Episode 74
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27:14
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Why Repeat Client Rates Matter in Your Styling Business
You don’t find out if your styling business is healthy by looking at likes or followers. You find out by looking at your repeat client rate. That number tells you the truth about whether your business is built to last.When clients come b...
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Episode 73
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25:04
