
Revenue Roadmap
Revenue Strategies for Family Law Firms
Learn from the experts behind the growth of sterlinglawyers.com Anthony Karls, President of Rocket Clicks/co-founder of Sterling Lawyers, and Tyler Dolph, CEO of Rocket Clicks, interview the experts in all the areas that will drive revenue and increase profits for family law firms
Get technical knowledge and learn from the experience of those who paid the price to learn what it takes to grow from an idea to an exclusively family law firm with 30+ attorneys.
Episodes
85 episodes
The 5-Segment System That Boosted Our Paid Search Campaigns
Most law firms waste paid search campaigns budget on broken segmentation that kills ROI and drains marketing spend.This systematic approach to keyword segmentation strategy prevents the P-Max trap that bleeds budgets. Cost per lead track...
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24:57

The Power of Prediction: 5 Keys To Law Firm Sales Success
Learn the 5-step system Sterling uses to convert clients predictably. No more guessing, no more lost revenue walking out the door.You know what's wild? Only 4-5% of consultations fund same day, but Sterling converts 25% in 14 days using ...
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17:22

Mastering Attorney Consultation Skills for Family Law
Attorney consultation skills are killing law firms. Here's the truth about why attorneys fail in the consultation room.Family law attorneys think consultation skills are about showing how much they know. Wrong. The #1 issue we've trained...
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29:03

From $0 to $17MM: The Sales Training That Changed Everything
Sales training isn't optional for family law firms—it's the difference between 15% and 30% close rates on cold leads.A lot of attorneys resist sales training because they think it's "dirty." The data shows attorneys sell constantly—to ju...
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26:36

Real Reason Law Firm Staff Retention Fails & How to Fix It
Stop the costly cycle of hiring and retraining. The “grass is greener”' mentality destroys law firms by driving constant turnover and training costs. Most retention problems stem from poor performance management and a lack of system...
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20:56

Why Bad Law Firm Intake Systems Kill Your Growth
Law firm intake systems kill growth when paralegals handle calls while juggling case prep, collections, and trial work.Most law firms fail because they treat intake as an afterthought. At Sterling Lawyers, we learned the hard way that pa...
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21:34

The 5-Step Process to Fix Website Redirect Errors
Website redirect errors are silently killing your family law firm's organic traffic and converting fewer leads into consults.Learn the 5-step systematic process that eliminated redirect chains at Sterling Lawyers, protecting $17MM in org...
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21:09

Google Search Console Secrets to BOOST Law Firm Rankings
Are you pouring money into SEO without knowing what's actually working for your family law firm? Join Tyler Dolph, Anthony Karls, and Nick Perow of Rocket Clicks as they reveal the 5 most powerful ways to use Google Searc...
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24:06

7 Steps to Building a Resilient & Client-Centric Law Firm
Building a law firm that can weather any storm and stay focused on its clients is no small feat. In this episode of the Revenue Roadmap podcast, Gerard Virga of The Virga Law Firm, which has offices across Florida, shares his incredible journey...
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30:17

SBA Loans for Lawyers: Ways to Start a Law Firm Smart & Fast
Tired of waiting for the "perfect moment" to launch your law firm? Helbert Lopez proves that sometimes the best business decisions happen spontaneously—he stumbled upon an empty office space and turned that moment into Florida Law Advisers, a t...
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14:53

Legal Career Transition Tips: Practicing Attorney to Partner
Are you struggling to navigate your legal career from associate to partner while building the autonomy and decision-making power you crave? Join Tyler Dolph of Rocket Clicks and Julie Gerock, partner at Maddox & Gerock, as they reveal the m...
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28:48

5 Ways Internal 404s Kill Your Law Firm SEO & How to Fix It
Are 404 errors secretly sabotaging your family law firm's online visibility and costing you potential clients? Join Tyler Dolph, Anthony Karls, and Nick Perow from Rocket Clicks as they expose the hidden damage internal 404s inflict...
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18:06

Profitable Law Firm Business Plan: Building Strong Culture
Are you struggling to scale your law firm beyond the solo practitioner trap while maintaining profitability and work-life balance?Join Tyler Dolph as he interviews Jason Naimi, founder of Naimi Mullins Law Group, who transformed from a m...
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24:14

10 Quick Tips: Mastering Indexability for Family Law Firms
Are you unsure why your family law firm’s website isn’t appearing for “divorce lawyer near me”?Discover how to organize your site like a well-structured book—so Google actually wants to list your pages.By the...
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13:32

How Henschel Moberg Scaled with Digital Marketing Family Law
Step into the world of Joani Moberg, who transformed her experience at a prominent law firm into building an agile and supportive family law practice, Henschel Moberg, in Minnesota. Discover how she and her partner, Ben H...
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22:01

Understanding Why Law Firms Should See SEO as an Investment
Understanding why law firms should see SEO as an investment is crucial in today's digital age. This episode explains why SEO is an evergreen investment that provides a compounding return for your business. Join Tony Karls and Casey ...
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14:16

Build a Family Law Firm from Scratch (Word-of-Mouth Secrets)
Discover how Katelynn and Alex built a thriving family law firm—Landreville & Schwandt, P.A.—from the ground up in Duluth, Minnesota, relying primarily on word-of-mouth referrals and strategic networking. Learn the unique challe...
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16:49

Insider Secrets: How Pioneer Voice Transforms Your Law Firm
Are you struggling to prevent burn out within your team while trying to make vision into action for your firm?Join Tyler Dolph, Tony Karls, and Matt Hacker as they delve into the powerful “Pioneer Voice” framework, revealing how future-f...
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21:25

Top 3 Of Counsel Structure Advantages for Small Law Firms
Discover how Matthew Kowtko built a thriving small law firm by leveraging an Of Counsel structure, mastering client communication, and refining his billing practices.Learn how he sidestepped common pitfalls—from under-billing to ineffect...
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20:47

Low Morale in Your Law Firm? CONNECTOR Voices Fix This Fast!
Are you struggling to motivate and maximize the talents of your team in your law firm?Join Tyler Dolph, Anthony Karls, and Matt Hacker as they reveal how “Connector Voice” supercharges internal communication, fosters team alignment, and ...
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28:59

How Rosenblum Law Masters Scaling a Firm to 6 Attorneys
Wondering how to cultivate a rock-solid team and culture for your family law practice?Join host Tyler Dolph as he interviews attorney and founder Molly Rosenblum, who reveals her journey scaling from one solo practitioner to six attorney...
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19:05

How GUARDIANS Boost Team Productivity in Law Firms
Are you struggling to develop, retain, and maximize your law firm’s talent?Join Tyler Dolph, Anthony Karls, and Matt Hacker of Rocket Clicks as they break down how Guardian voices create process-driven leadership, align communica...
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15:34

Law Firm Growth Tips: Diane's Marketing Tactics on a Budget
Struggling to stand out in a competitive market while keeping costs low? Join host Tyler Dolph and special guest Diane of Budget Divorce Center as they reveal how a fixed-fee model and lean operations can attract middle-class client...
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16:12

How CREATIVES Drive Innovation for Law Firms
Are you struggling to empower visionaries who see opportunities before everyone else but find it hard to communicate?Join Anthony Karls and Matt Hacker of Rocket Clicks as they unpack the “Creative Voice” in this Revenue Roadmap episode,...
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18:06

The 7 GROWTH Secrets Albert Used to Start a Law Firm
Struggling to figure out how one attorney pivoted from broker-dealer licensing back to building a thriving family law firm?In this video, Albert shares the 7 GROWTH secrets that fueled his jump from long hours and tight resources to prof...
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19:53
