Esthetician Podcast; Business tips for Estheticians
The Esthetician Podcast is for solo estheticians and spa owners who are overwhelmed, overworked, and trying to build a profitable business that does not completely depend on them.
Hosted by Kari Jo Patterson — esthetician, spa owner, and business coach with 20+ years in the industry — each episode helps estheticians stop guessing, understand what is actually happening inside their business, know what to fix first, and build stronger systems, higher profits, better retention, and more freedom.
After building her esthetics business from a solo practice into a profitable spa and eventually selling the company, Kari now teaches estheticians how to grow with more clarity, confidence, and systems instead of constant overwhelm.
This podcast is for you if you’ve ever found yourself Googling questions like…
1. How do I get 20 clients a month consistently?
2. How do I get more rebooking without being pushy?
3. What do I say in a consultation to close clients?
4. Should I include retail in my program or sell it separately?
5. What do I say when a client wants results but won't invest?
6. How do I hire the right esthetician for my team?
7. What do I do if my new employee has no clients?
8. How do I get out from behind the chair without losing clients?
9. How do I coach my team instead of micromanaging them?
10. How much should I pay my employees?
11. Why am I booked but not making any money?
Esthetician Podcast; Business tips for Estheticians
Latest Episodes
How to Track Your Esthetician Business Numbers So You Know What to Fix
In this esthetician podcast episode, Kari Jo helps a spa owner figure out why her esthetician business is growing but still feels unclear. They talk about tracking weekly numbers, improving rebooking, getting clients through referrals, and usin...
Should You Simplify Your Esthetician Service Menu?
Most estheticians think they need to offer more services to grow.But in reality?The bigger your treatment menu gets, the more confused your clients become.In this episode, Kari Jo breaks down why clients don’t actually think...
How Estheticians Should Actually Use Their Email List with Dawn Richardson
Are you collecting client emails but never actually using them? In this episode of The Esthetician Podcast, Kari Jo sits down with Dawn Richardson from Flowdesk to talk about how estheticians can use email marketing to grow their business witho...
Why Your Facial Clients Aren’t Rebooking — What Estheticians Should Fix Next
Most estheticians think they need more clients.But what if the real problem is that the clients you already have aren't coming back?In this episode, I sit down with Katie, a lash artist and esthetician who recently moved her bus...
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