The Esthetician Podcast

Trademarks, Contracts & Client Protections for Estheticians with Alyssa Malchiodi

• Kari Jo

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You can find Alyssa Malchiodi Founder, Legal Doer ®️ https://www.instagram.com/legaldoer/

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Announcer:

Welcome to the Esthetician Podcast, where passion meets prosperity. Your host, Kari Jo Patterson, transformed from a solo esthetician into a successful business owner, achieving ultimate time and financial freedom by the age of 38. Kari is the author of Fearless Prosperity, empowering estheticians to build their empire and achieve financial freedom, and the creator of the Empire Growth System for Estheticians. Get ready for some empire-building wisdom Now. Welcome your host, Kari Jo Patterson.

Kari Jo Patterson:

If you have ever wondered do I need a contract for that? Or maybe the whole idea of formulating your LLC just feels so overwhelming, then this episode is going to be a wake-up call for you, because the truth is is you don't know. What you don't know about the legal side of your business can actually be hurting you. So, whether you are a solo esthetician or you've started hiring a team, this episode is packed with a bunch of legal tips to protect your business, to protect your future. Today I am sitting down with Alyssa. She is the founder of the Legal Doer and she's a virtual law firm with legal resources that is going to help women doing real business, and she's also a dual license attorney with over 12 years of experience. Guys, I found her. She's the one who formulated my LCs. It was so nice. She's helped me with all my contracts. She is the I don't know the golden standard for contracts. I think. So you. Just I had to have her come on and you guys have to meet her. So, alyssa, I'm so excited you're here.

Alyssa:

Oh, my gosh, Kari, what a wonderful introduction. Oh my gosh, when you invited me to be here, I was so freaking excited. I was like absolutely Say less. I am there. You know, I love to talk about legal, yeah.

Kari Jo Patterson:

So you're like so good at it. Well, I love about when I teach estheticians. Like one of the things I teach them was like how important it is to like niche down, and I feel like that is like what you did almost in the law industry. Is you like have like niched down to these contracts and I'm like that is so helpful because it made it so easy for me to find you.

Alyssa:

Absolutely and because really, you know, I was working at a law firm like that was the career right. It was to become partner and do all that. And then I saw that there was this huge gap. Like not every small business owner can afford a $600, 650 an hour attorney and that's what I was billing it. I mean, I don't even know if I wanted to afford me to be completely honest like that's insane and so, yeah, it was one of those things where it's like hey, normal people don't have all this money to throw at a lawyer.

Alyssa:

Need good legal too, right, and so seeing it play out and see how business law, trademarks, ip contracts play out in the courtroom was such a wonderful way to flip around and be like okay, I know where the holes and the gaps are in these things.

Alyssa:

Let's work to prevent it from happening in the first place, and that is my mode. That's where my love goes to right Is being able to prevent these nightmares from happening and really giving business owners a peace of mind to know that, like you said, that what they're building is going to last.

Kari Jo Patterson:

Yeah, yeah. Well, that's great, because that leads into my first question for you. Oh great, you know how do we protect ourselves as business owners? And I see you know so many estheticians in these groups. They're always like do I do an LLC, do I do an S corp, sole proprietor, what is it? And I'm like well, let's ask the girl who knows all.

Alyssa:

Well, I mean that's such a common question. I really I get that one all the time as well, and that's. I think that's such a common question. I really I get that one all the time as well. And that's, I think, because there's a lot of confusion out there and look, if you're not a lawyer and you haven't been practicing business law, there's no reason for you to have known the answer to that Right? So I love that question because it means you're thinking about it and really what it comes down to is do you want personal liability or not?

Alyssa:

So, as a school proprietor, you are your business and the business is you. There is no separate business entity. So any legal risks, lawsuits, obligations they are yours personally, and that's always very scary. And when you're just starting out, a lot of times, online business owners not so much as statisticians, but they will be like you know what I want to see if this works out first before I invest all this money. Now, this is a personal decision, but my lawyerly hat if I have my lawyer hat on I would say don't do that. Become an LLC right away so that you get yourself that personal liability shield, because by forming an LLC, you now have protected. Your house, your cash, you know, whatever your assets are to you personally is now separated from your business obligations and debts. And a lot of times people look at it and be like, oh my gosh, you know, in my state it's super expensive to file. So again, if I put my real world hat back on, I get that right. It doesn't always make sense from a personal standpoint. You're like, oh, this is a lot of money, but on your personal assets and usually not at the time it's a yes, right. So really a lot of people will say there's this like myth that an LLC is for tax purposes, right, like, oh, you can save on taxes. Well, there's actually no difference between an LLC or a sole proprietorship when it comes to taxes and I won't obviously get into that because I'm not a CPA but for our purposes, just think of an LLC as your legal shield. It just creates a different entity than you and your personal things.

Alyssa:

Now, if you start making over, I like to say $100,000 net profit is when you start thinking of having your LLC taxed as an S-corp. So you don't actually become an S-corp just for tax purposes. You have an election. The problem with that is I see a lot of times people will do it too soon and I say wait until you have a certain threshold of income because there are administrative costs.

Alyssa:

So when you become an S-corp, you have to start paying yourself a quote unquote reasonable salary, whatever that means for your industry, and that requires you to set up payroll and so the administrative costs to set that up to now be doing a federal and state estimated quarterly taxes for your employer deposit.

Alyssa:

Does that make sense with the money that you're saving? And when I say the money you're saving I mean because now you're paying yourself a paycheck, you are now paying yourself employment tax every two weeks and you get to quote unquote save those self-employment tax on any profit over your salary. So that's kind of where that's that tax saving comes in. So, yes, you have kind of an option Like what kind of business am I creating? Am I just going to go in as myself, as a sole prop, take on all these potential risks, or I'm going to separate myself out and become an LLC and then later on down the road, if I'm making X amount of dollars, let me speak with a CPA or a lawyer and figure out whether I want to elect to be taxed as an S-corp and carry on this extra administrative costs in the hopes of also saving on my self-employment tax, on my profit and hopefully that all made sense.

Kari Jo Patterson:

Yeah, no, that makes total sense. I feel like that was so helpful because I think you cleared up one of the biggest misconceptions between, you know, being a sole proprietor and an LLC. Like the same. Tax-wise, it's just do you want protection or not? And if you're in the industry where we are playing with chemicals and you can rip off someone's skin, you can cause complication, then you probably definitely wanna be an LLC, which then like I just I'm gonna give you a shout out because I just, you guys, I, I personally I have done at this point, I have opened up three different LLCs before I worked with you and my last LLC that I opened up for my Airbnb business before I even knew you, I kid you not, it cost me, I think, like $800 to open the LLC and then, on top of it, it took me I'm not, I'm not even underestimating.

Kari Jo Patterson:

He said he was super sorry, but it took me three months to get it. No, I'm not even kidding you. And so, like it is hard to get an LLC and you don't know who to go to. Well, guys, I found Alyssa has this course and it's like the easiest thing. Do you want to talk about that really quick? I have to put a plug in because I feel like this is so valuable and everybody needs you oh my gosh, you're great.

Alyssa:

So I mean, I have my start your LLC service and I purposely have made it reasonable. In fact, I really should increase my prices for it, but it's mostly I do it so that you can start your foundation off correctly, right? So like, unless you're opening it in New York, there's no reason it should have taken three months. And even then, if you were opening in New York, no, you shouldn't have done three months because there was not six month, six week publication notice. But that's the other hero there. So, with the start your LLC service, I help you. But also, a lot of the times, it's like okay, now what? Because every state is different. I think that's where the confusion can come in, right, because you're like what are my state requirements?

Kari Jo Patterson:

What are my state requirements, what are my local requirements? And it can get super confusing. Yes, and I think that. So when I I want to walk people through how I got your course, cause it's just like you guys, it was so easy. I went on, I purchased it, she asked me, she sent me an email, she asked me some questions and then you, like, did all the work. You came back and you're like here's, your like stuff, and, like you said, you then also told me all of the other things that I needed to do for my state, which I mean I don't like.

Alyssa:

I don't because I don't want to leave you high and dry, right? So, like, my thing is like, when you come to me, you're not just like a number, like it's not just transactional, like I really want you to thrive. So it's one of those things where I've purposely made it to where it's. It's easy, cause, first of all, I don't want to scare you away from legal right, like it can actually be easy as long as you have someone there to guide you through the steps, right? So, yes, you all, you all. The only thing you need to do is fill out this questionnaire and I take it from there, and I really pride myself that I don't just leave you high and dry, like okay, here's your articles.

Alyssa:

Now go figure it out Like well, actually not, you're not done, like there are next steps that need to be taken. And I think that's where a lot of hiccups happen, right when they're like oh I, I hired so-and-so or I filed it myself, I filed it myself, actually, you're not done. And so that's kind of the scary thing with the DIY is, if you feel comfortable enough, going to the state website and figuring out cool, but like that's not it, you're not done, there are next steps that need to be taken.

Kari Jo Patterson:

Yeah, and with that. So then, after you gave me the information, you told me what I need to do, my state and things like that. Well then, this boi thing. Oh my gosh, you guys, like I said, I have three. I've gone to three other lawyers for llcs and none of them sent me any messages about this really none of them, none.

Kari Jo Patterson:

But like, of course, it's like you send me. You're like you need a file, bi report and if you need to know how to do that, let me make it really easy. And I was like, yes, teach me how to do that. But it is true, I feel I feel like, what people you can, you can go to someone else, but then where's the followup, where I think you have a really good followup because you did, and Going into the BOI, oh my gosh.

Alyssa:

Can I gouge my eyes out with that one? What the actual heck.

Kari Jo Patterson:

Yeah, I mean, I sent you filing or not, I know I like just kidding.

Alyssa:

Okay, it's back on. Here's. You have this to this deadline Three days later, just kidding, it's back up, okay, just kidding. Okay, now it's back on. Here's a rush to file, oh my gosh, there was so much back and forth with that?

Alyssa:

Yeah, but as we spend today, yes, and let me also input like be careful what you hear online, because I am still getting like I'll go to people's websites and they will attack me with you still need to file your BOI report. Let me just set the record clear as of April 2025, if you are a domestic US based LLC, you are not required to file the BOI report any longer. Yeah, I know the government has stated that it will only apply and this is not a direct quote, obviously but it won't apply to any businesses, only ones that are foreign. So if you don't meet that criteria, you're good.

Kari Jo Patterson:

Okay.

Alyssa:

Goodness.

Kari Jo Patterson:

I love it so, and you guys will first just go to her to get everything done and she'll inform you. That's the part that I like is worth every penny.

Alyssa:

So going on trade, Wait, can I just say I appreciate you so much for saying that, because anytime I send out these legal update emails I'm like, oh my gosh, people are thinking I'm going to bug the heck out of them. So I just really appreciate so much because if sometimes it sounds like we're reaching out into the void and you just never know right, Because with this legal stuff.

Kari Jo Patterson:

It can change from day to day and obviously with that it did and it also like, I think, email marketing from the business owner's point, I think it kind of also sucks, because it's like you don't know what's going on in the person's head, who's getting it.

Kari Jo Patterson:

Oh, yeah you know what I mean. You're like. Am I annoying them? Am I not? But like. Let me just be the first to say like I would not, I would have forgotten, I wouldn't have thought of it, and so it just was nice to have someone be like. Oh yeah, don't forget, you need to do this.

Alyssa:

Yeah, just to have your back. Yeah, you have enough to worry about.

Kari Jo Patterson:

Yeah, and honestly, I wasn't like this last thing I'm thinking about, so I appreciate you doing that, first and foremost. Oh yeah, keep up those. Okay. So going back to so you get an LLC, one of the next questions that I just found. I'm going to read this, because it was from a Facebook group that was just posted, like today. Do you mind if I read it?

Alyssa:

to you.

Kari Jo Patterson:

So it said. I've been told too many things and I need advice. I want to register the name of my business in my name. I don't understand what I need to do. I was told I need a trademark, have a facility license or register my business name. Yeah, I don't own a business. I'm renting out of a different business as my own self, but I want to have a brand name tied to me. Can you help me? There's a lot going on in that conversation, but we can break it down Right.

Alyssa:

So in order to own your business and brand name, you would need to be using it in the marketplace, right? So that's not so like there was a huge difference between filing like your LLC and owning your name. So to me it sounds like their business is their name, so it would be like Alyssa Melchiori, llc or whatever it would be, yes, right, or like whatever their first and last name is. Well, just because you own the LLC doesn't mean you have federal protection. So in order to get your federal protection and really own your brand, you do need to file for a federal US trademark.

Alyssa:

But there are a lot of other considerations. So if it's just your name, you may have difficulty if your name is very common. So you would need a unique name and you would also need to show that you are in fact using it for your services. So if you are an esthetician and you are working out of someone else's business, it's gonna be difficult for you if, like, you're an employee, to say, hey, I wanna own my name in relation to esthetician because you're not out there in the marketplace going hey, such and such, I'm Alyssa Mountpeyote doing businesses as an esthetician. You should be known for my services to me. So when you think of a trademark, you have to think of it as an identifier. So if you were to see someone's facial or if you were to see what someone's doing, they could be like oh I know who that is, that's so-and-so, so it's really, it's a brand identifier. It's not just like a I want to own my name kind of thing.

Kari Jo Patterson:

Oh yeah, that's helpful.

Alyssa:

Yeah, that was even helpful for me, cause like you need to actually be operating and selling it under your business name, and it's not just your business name. Say like you have a signature method or like you have a signature method to like facialize or something.

Kari Jo Patterson:

That's what I was going to go into, Cause I think you know I have this one esthetician that I'm coaching and she is going to make a course for how to wax, so trademarking it.

Alyssa:

So, however she names it, a couple of things. Here is she needs to make sure that the name that she names it is trademarkable. So one, is it legally available? So usually you hire a lawyer to do this or you can try yourself. You go to the USPTOgov, which is the United States Patent and Trademark Office government website, and you can do a search. A lot of the times those searches aren't comprehensive, so you're just going to kind of see a general idea of what's out there. So, is it illegally available?

Alyssa:

Has someone else filed an intent to use, which means they plan on using it, and so they've called dibs, or they have a pending or current application and if you haven't used it yet, then they've also called dibs and so you're going to have to change it If it's available. Now you have to think about okay, is this name something that's trademark worthy Meaning? Usually what the trademark office looks for is something that's fanciful or like arbitrary. So if it's descriptive, if it's how to do waxing, that's going to be very descriptive of what the course is and you're not going to be able to own that because it just describes what the course is about. It's not identifying it. So say, it's like Estee Lauder and it's called the Estee Lauder course how to do better waxing. Well, estee Lauder is kind of something you just pulled out.

Announcer:

I just came up with it. I'm not gonna lie, it's really good, I'm just kidding.

Alyssa:

You know, first is it available and then if that's fancy's fancy, full and arbitrary. So we think of things like starbucks, like it's not, they're not calling themselves the best coffee in the world, they're calling themselves starbucks. So you know, we're like legal doer yeah, you know it's, it's kind of it's made up, it's not describing it, so and then, like I said, the thing with the names is something to consider as well yeah, that's so helpful.

Kari Jo Patterson:

And again, you guys, I'm just'm just going to say basically everything we're talking about. She has like these courses. It's so easy.

Alyssa:

I can help, I can help.

Kari Jo Patterson:

It's like the easiest process I've ever gone through in my life. So, yes, okay, so we get our name, we trademark it and stuff like that. And then what I love is that you are the master of contracts.

Alyssa:

Yes, you are.

Kari Jo Patterson:

That is your job, I mean, obviously you know whatever, but one of the ones that I have heard you talk about on other people's podcasts and stuff like that is a refund request. Oh, yes, yes, because, like, sometimes in our industry we get people that, like our clients, that they want a refund, and this is a big thing. That goes on in the groups too, and it's like do you have to give it, do you like? How does that tell me what you know about, like refund requests with clients?

Alyssa:

Okay, so, yes, and this is like a big issue, right. So a lot of times with refund requests it comes down to what was the agreed upon service and did they consent or agree to your refund policy? If you have no way to show that, then a lot of times you do have to right. So it all comes down to basic contract law and a lot of times the way to protect yourself with refund requests is to have them sign like a consent, a waiver, an understanding of the services that they're getting, and so you can point to it and be like well, you asked for, and also it kind of depends on why they asked for the refund.

Alyssa:

Right, so we've got to add that little disclaimer in there too. Say, for instance they're asking for a refund because I don't know they. They got appeal done and there was a reaction to it. And they're like you didn't tell me there was going to be a reaction to this and therefore I'm demanding a refund. Well, now they're now disputing the result and asking for a refund. You can say hey, you know what. You signed this consent form showing that you were fully informed of all the potential before agreeing to our service. So I don't have to refund you because, as you agree to it. And now, if they try and do a charge back, you can show hey, this client was fully aware of it, they knew going in, and that's how you can overcome it, right?

Kari Jo Patterson:

Yeah, that's why it's so important that they sign the consent form before you do the procedure exactly, and it has to be before, right.

Alyssa:

So another thing is like, if they have allergies and it's like you know you have to sometimes because you need it to be informed consent, right. So if they have allergies or if they're prone to things or discomfort, you know there's things that are going to happen, which there are then, a lot of times these are just a digital waiver right or a digital consent form that you collect. So you need to not only collect them, but you need them to be signed and you need them to know it's there. And the other thing with the refund is protecting against revenue loss, is making sure you have a no-show policy or reschedule policy, and then it's there and again that they agreed to it.

Alyssa:

So at the time of the booking, they click because, like you need, like under the law, someone to be held to the terms of a contract or to be held to the terms of the agreement, need to do what's called like an affirmative action, like they need to do something. You can't just post it and be like, oh well, you were aware of it. A lot doesn't like that. They want you to have like a clickable box, or they want you to present a you know an actual physical piece of paper where they sign it, or you can do it on a digital screen or like an iPad, where they scroll through it and then they sign it, or they check it and then they sign it before you can proceed to the procedure for the appointment, and in there you also can highlight your cancellation and your deposit requirements.

Alyssa:

Was this non-refundable? Did they know about it? Did they cancel within the 24 or 48 hour window? No, okay, great. Well, now you have legal documents to fall back on, to be like. No, not only did you give informed consent, you knew what you were signing up for, so I'm not liable for your asthma attack or whatever it was.

Alyssa:

Oh my God, I hope they don't have an asthma attack. Your skin reaction or whatever it is. You have those documents to fall back on and without them you really are risking yourself to not just lose money for refunds but disputes and lawsuits, and those can be very big in this because of the chemicals, because of the acids and all that stuff.

Kari Jo Patterson:

Oh my gosh. I love that because I think where a lot of estheticians are doing this wrong, especially and I'm glad that you went there, because I was going to go there next about the no show and then we have a lot of people that talk about cancellation fees and stuff like that. What they're doing is they're like they don't have that form of documentation. Yeah, and so, like you're saying, if you want it to really hold up and you want to do it the right way and you I don't think any esthetician wants to take advantage of their clients. They want to have a good reputation, and so, if you're doing it the right way, you need to have that contract somewhere written where they're like yes, I understand, you have a no-show policy before you're charging their card, which happens all the time.

Alyssa:

And you need permission to charge their card for that right. Like, just because they didn't show up doesn't mean you now get to charge it. Unless they were off, they also authorized that charge for the no show right. There's other implications there, because you're not just dealing with a client, you're dealing with a credit card processor. So do you have authorization from the client to charge them for the cancellation or whatnot, right? Or did you already collect the non-refundable fee? So you know you have two things going on here. Did you collect a non-refundable payment up front? Well, now you don't have to worry about authorization for the card. Now you just have to have that legal document to keep it.

Alyssa:

Versus your cancellation policy, do you not only have a document saying they understand it and they agree to pay it, but now that you're also authorized to charge their credit card with that amount, because you're now dealing with the credit card processor, not just the client, because if they're upset about that, they're going to go and call their credit card and be like or their debit card, whatever it is and be like I didn't authorize this charge, and now it's going to be on you to be like yes, they did, they agreed to it, they signed it, or I have a digital confirmation that they did, and here's my authorization to take it.

Alyssa:

And, like you said, it comes down to almost a business decision, right, like it's so important with? And contracts aren't just like the legal aspect, but it's like business operations, like how you want to operate your business, what are the policies and procedures. And it's not just to protect you and your business, but also it helps clients understand what the expectations of them are Like where are the boundaries in your business, what is expected of me? And it ends up allowing you to not resent your clients, because then it's like oh, I'm being taken advantage of, like like, oh, they're not showing up, or whatever it is. As long as you have those things in place, you can point to the contract and the contract's the bad guy. It's not you, it's business.

Kari Jo Patterson:

I'm so sorry, but this is our policy, it's not me it's the policy, even with my airbnb, when they're like I need to like cancel, like the day before, I'm like I'm sorry, it's policy, oh, I'm so sorry, you agreed to it, it's a policy.

Alyssa:

I can't change it, there's no exceptions, but it works because it takes the emotional element out of it. Sure Does that mean if someone calls and like look, I actually was on my way to the appointment. I landed in the hospital because someone T-boned me. Okay, I'm going to refund it, I'm so sorry. Do we send flowers?

Alyssa:

Right Like oh my God, I can't wait to see you. I hope you're okay. Let me. We're going to waive the cancellation, this point, because in our policies it says that we have the discretion to do that if it's a legitimate reason. So absolutely, you know. So it gives you that ability to also be flexible. But again, you can blame it on the policy when it's not or it's a repeat offender.

Kari Jo Patterson:

Yes, well, we are like coming down to you know, the end of our time together, because everybody.

Kari Jo Patterson:

I know, I'm like there's so much, but there is one thing that we talked about and I'm like, and I was like, oh, I didn't know that we talked about before we jumped on, and so this is going to be the last thing, because I think this is a misconception and we got to clear this up in the industry right now. And it is. It is talking about the non-competes Cause I was like, before we got on the call, I was like, yeah, and you know how non-competes don't hold up. And you're like well, and I was like, well, what? So really quick, can you help explain to everyone about non-competes and what's going on with that?

Alyssa:

This is a great point because there was a big hoopla about how the FTC came down and basically said uh-uh, non-competes are not allowed in your contract for any worker, and they had all these stipulations and there was not for, because non-compete clauses sometimes are really important to have in your contract to essentially prevent, like an employee or an independent contractor from coming in essentially learning how to do your business and then setting up shop with the exact same business. Obviously there are parameters that are included in that, like jurisdiction or time, but it was difficult for a lot of small business owners to have that into law. But the government came in. I believe it was the court don't quote me on that, but I believe it was a court that ruled that the FTC didn't have the permission or the authority to make that into law and so it was actually reversed. So non-complete causes can actually be included in contracts. But that's on the federal level, right, and so we saw this band on the federal level then reversed on the federal level.

Alyssa:

Well, now we've got to look to the states, and so state law is where it's going to be binding now. And I will say it is different from state to state. So I know, like off the top of my head Arizona and Florida are okay with them, but California not so much. It has to be. Usually they're found to be unenforceable because they like to protect a person's right to work. So you really do need to look into your state specific restrictions and whether you can or cannot include those. But yes, they're not.

Alyssa:

They are no longer banned on the federal level.

Kari Jo Patterson:

See, that was so interesting because I was like, yeah, they're totally banned, and you're like, well, they're not. It depends on your state, which is also why you guys want to research into someone to drying up your contracts for you Exactly. Okay, so also I want to go off, but before I get off with you, what is the one legal mistake that you see business owners making that they could fix today?

Alyssa:

I really think it comes down to contracts. I think this is going to be your number one thing. Before you talk about trademarks, before you talk about an LLC, it all comes down to getting that document signed and making sure it protects your business and your customers. And I know it's a freaking headache. I know you don't want to have to do legal right. It's like, oh, it's like the last thing you want to worry about, but it is so important to get those that your service contract, your, your weavers, your consent, and to have a system in place to keep them recorded, to really use it as your legal defense.

Kari Jo Patterson:

And it's just going to protect you in general. Yes, I, you guys. What she just said, I kid you not saved me so many times in my business, even like when I had an employee go and I had contracts, all of the different things. If you know, there was an incident with a client, I had a contract in place. These contracts are so stinking valuable and they really do protect you, and so I would double down on that as well. You need somebody and you want your contracts to be written up for you, not from Google, right? Yes?

Alyssa:

Okay, so okay. Let me rephrase that Also the number one mistake is people think that they have their contracts because, like, oh, it's fine, I went to chat to BT, I went to Google, like we're good, like, or I borrowed it from my coach or I borrowed it from somebody else.

Alyssa:

No, no, no, no no no, that literally gives me hives Like I will start sweating, because the problem with that is it's not built for your business and if you don't understand the terms in your contract, then you may be taking on legal liability that you had no clue about. Or and you really want contracts to work for you, not against you, and at that point they're working against you and you almost have this false sense of security. So I'll rephrase it it's not just having contracts, it's having contracts that work for you.

Kari Jo Patterson:

Yes, yes, I agree, and that is what you're good at. So, alyssa, how can my listeners find you and work with you? How do they do?

Alyssa:

that Okay, so it's all go to IG. Instagram. It's at LegalDoer and my website, legaldoercom. I mean, it's super simple and you'll find contract templates there. I'm thinking about adding an esthetician bundle. We're going to talk about that. Yes, you have all your contracts in order. Um, then I obviously also offer trademarks and copyright protection and all those things.

Kari Jo Patterson:

So yes, guys, it is so amazing, and she just dropped my favorite bombshell, which we were talking about. They're a bundle for you guys which is going to be so stinking valuable. I can't even wait until that comes out. But and if there's something unique too, she does these coaching like these, I think this is a strategy call yeah, a strategy call and I literally told her all about my business and she's like this.

Kari Jo Patterson:

And she like went through. It was like this is what you need. And then she sent me an email with like do this, do this, do this, and you gotta do it. And I was like perfect, it's like a checklist, I just follow it.

Announcer:

You know, that is what you guys need.

Kari Jo Patterson:

This, this is what you guys mean. I'm not even lying Like I'm so grateful for you. I love what you're doing, thank you for stepping into the beauty industry to help out the estheticians with contracts, because they're I don't know anyone else that's doing it and so you're a value to us.

Alyssa:

Thank you and yes, and and I hate that it's you've been vulnerable for so long, so let's get it wrapped up and so that you can honestly thrive right, Because when you're not worried about looking behind you on like, do I have my legal ducks in order? You are so much more bold and more in power with any of your decisions. I swear, I really, truly think that getting legal stuff on lockdown is the true moneymaker.

Kari Jo Patterson:

Absolutely yes. Well, thank you Alyssa so much for coming on. And guys find her. She is Alyssa the legal doer.

Alyssa:

At legal.

Kari Jo Patterson:

doer At legal doer yeah At legal doer yeah, and I will put all of it in my show notes too, so you guys will be able to find her. Well, thank you so much for joining on, and I will see you guys next week.

Announcer:

Bye guys, thank you for listening to the Esthetician Podcast with Kari Jo Patterson. Each week, Kari brings you real world lessons on how to grow your empire. To learn more about Kari's Fearless Prosperity Mastermind Group, one-on-one VIP coaching opportunities and more visit wwwkarijopattersoncom. That's www. karijopatterson. wwwk-a-r-i-j-o-pattersoncom. See you next week for more insights and strategies on the Esthetician Podcast.

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Alyssa Malchiodi

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